What is a Project Scope Document (and How to Create Your Own)

Project Scope Document

You might be thinking, what is a project scope document? And do I really need one?

The short answer is: a project scope document is essential to the success of any project, and yes, you definitely need one.

A project scope document is a living document that outlines the scope of a project. It defines what a project is, what it will accomplish, and what deliverables you can expect at the end.

A well-crafted scope document can mean the difference between a project that comes in on time and on budget and one that spirals out of control.

In this post, we’ll take a close look at what a project scope document is, why it matters, and how you can create one for your next project.

Project Scope Document Definition

Project Scope Document defined…

A project scope document is essentially a roadmap for your project.

It outlines what you’ll be working on, what deliverables you’ll be expected to produce, and what milestones need to be met along the way. In short, it sets expectations for everyone involved in the project so that there are no surprises down the road.

5 Benefits of a Project Scope Document

There are plenty of good reasons to create a scope document for your project, but here are five of the most important benefits:

1. A project scope document can help you win over stakeholders.

If you’re trying to get buy-in for your project from upper management or other key stakeholders, a well-crafted scope document can be a powerful tool.

By clearly outlining the goals, deliverables, and timeline for your project, you can show decision-makers that you’ve thought through every aspect of the project and that you’re confident you can deliver on your promises.

2. A project scope document can keep your team focused.

When you’re working on a large project with multiple team members, it can be easy to get off track.

A good scope document can help keep everyone focused on the task at hand by clearly defining what needs to be done and when it needs to be done.

3. A project scope document can help you avoid scope creep.

One of the most common problems faced by project managers is scope creep, which is when the scope of a project gradually expands beyond its original boundaries.

A well-defined scope document can help prevent scope creep by setting clear boundaries for what can and cannot be included in the project.

4. A project scope document can help you manage expectations.

If you’re working with an external client or partner, a scope document can be a helpful way to manage expectations.

By outlining the specific deliverables you’ll be responsible for, you can avoid misunderstandings down the road.

5. A project scope document can save you time and money.

By clearly defining the goals, deliverables, and timeline for your project, you can avoid wasting time and money on activities that are outside the scope of the project.

In other words, a good scope document can help you stay focused and on budget.

Project Scope vs Statement of Work

Project Scope Vs. Statement of Work

Let’s take a moment to clear up any confusion about the difference between a project scope and a Statement of Work (SOW).

A project scope is a high-level overview of the work that needs to be done. It’s typically created at the beginning of a project and serves as a roadmap for the project manager and team.

A Statement of Work, on the other hand, is a more detailed document that outlines the specific deliverables, milestones, and timeline for a project. It’s typically created after the project scope has been approved and serves as a contract between the client and the vendor.

Now that we’ve clarified the difference between a project scope and a Statement of Work, let’s take a look at how to create a project scope document.

What to Include in Project Scope Document

What to Include in Your Project Scope Document

Now that we’ve discussed the benefits of creating a scope document, let’s take a look at what you need to include in yours.

Every project is different, so there’s no one-size-fits-all template for creating a scope document. However, there are certain elements that should be included in every scope document.

Here are some of the most important things to include:

1. Problem Statement

It’s not an overstatement to say that every project exists to solve a problem. Whether you’re developing a new product or launching a marketing campaign, your project should be focused on solving a specific problem.

Your scope document should begin with a clear statement of the problem you’re trying to solve. This is often called the “business case.” Essentially, you need to articulate why this project is necessary and what benefits it will bring.

2. Goals and Objectives

After you’ve stated the problem that your project will solve, you need to define the goals and objectives of the project. What are you hoping to achieve? What are your specific goals?

Be as specific as possible when defining the goals and objectives of your project. This will make it easier to measure the success of the project later on.

3. Deliverables

Next, you’ll need to identify the specific deliverables for your project.

A deliverable is any tangible output that your project produces. It could be a digital product, like a new software application, or it could be an intangible service, like a marketing campaign, or even something physical, like a new piece of equipment.

The important thing is that your deliverables are specific and measurable. This will make it easier to assess whether or not your project was successful.

PRO-TIP: For each deliverable, you should include a brief description, as well as any associated deadlines.

Timeline

4. Timeline

In addition to identifying the deliverables for your project, you’ll also need to establish a timeline for completing those deliverables.

Your timeline should include specific milestones for each stage of the project, as well as target dates for completing each deliverable. Remember to be realistic when creating your timeline. Otherwise, you risk setting yourself up for failure.

5. Budget

This is obvious, but you’ll need to establish a budget for your project.

Your budget should include all of the costs associated with completing the project, including labor, materials, and overhead.

Once again, it’s important to be realistic when creating your budget. Otherwise, you could find yourself in financial trouble down the road.

6. Stakeholders

You’ll also need to identify all of the stakeholders for your project. A stakeholder is any individual or organization that has a vested interest in the success or failure of your project.

Some common examples of project stakeholders include:

  • The client or customer
  • The sponsor
  • The project manager
  • The project team
  • The executive sponsor
  • External vendors

It’s important to identify all of the stakeholders for your project because they will all need to be kept up-to-date on the progress of the project. In addition, you may need their input at various stages of the project.

Assumptions and risks

7. Assumptions and risks

Also, you’ll need to identify any assumptions or risks associated with your project.

An assumption is something that is taken for granted. For example, you may assume that the project team will have the necessary skills to complete the project.

A risk is anything that could potentially jeopardize the success of your project. For example, you may be at risk of going over budget if the project takes longer than expected to complete.

By identifying the assumptions and risks associated with your project, you can develop contingency plans to mitigate those risks.

8. Approval Process

Last but not least, you’ll need to establish an approval process for your project.

This is the process that will be used to approve or reject changes to the scope of your project. It’s important to have a well-defined approval process in place to avoid scope creep.

The approval process should include the following steps:

  • Submit a change request: Anytime someone wants to make a change to the scope of the project, they must submit a change request.
  • Review the change request: The change request will then be reviewed by the project manager and other relevant stakeholders.
  • Approve or reject the change request: Once the change request has been reviewed, it will be either approved or rejected.
  • Update the project scope document: If the change request is approved, the project scope document will be updated to reflect the changes.

Now that we’ve gone over what should be included in your scope document, let’s take a look at how you can put it all together.

Putting Scope Document Together

Putting Your Scope Document Together

The best way to put together your scope document is to use a modular approach.

Modular = dividing the work into manageable parts or modules.

This approach will allow you to break down the scope of your project into smaller, more manageable pieces. As a result, it will be easier to make changes to your scope document as the project progresses.

Start by writing each section of your scope—problem statement, goals and objectives, deliverables, etc.—as its own standalone section .

Then, once you have all of your individual sections written out, start putting them together into a cohesive whole.

Here’s an overview of how each section should flow together:

  1. Introduction
  2. Problem statement
  3. Goals and objectives
  4. Deliverables
  5. Budget
  6. Stakeholders
  7. Assumptions and risks
  8. Approval process
  9. Conclusion
  10. Appendix (optional)

When writing your individual sections, be sure to use clear and concise language.

Remember, the goal of your scope document is to communicate the key details of your project to your team and stakeholders. Therefore, it’s important that everyone is on the same page from the start.

Take a step back and ask yourself if the data you’re including is really essential to the project.

If it’s not, then leave it out. The last thing you want is for your scope document to be so long and detailed that no one bothers to read it.

Conclusion

A well-crafted scope document can mean the difference between a project that comes in on time and on budget and one that spirals out of control…

Essentially, the scope of your project is the roadmap that you’ll follow to get from point A to point B.

By taking the time to develop a clear and concise scope document, you can avoid costly mistakes and ensure that your project stays on track.

Now that you know what should be included in your scope document, it’s time to get to work!

Issues vs Risks in Project Management: A Breakdown and Analysis

Risks vs Issues in Project Management

Every project manager knows that “things” are going to happen, regardless.

A project consists of many moving parts. It’s about building something new, or establishing a new process, and operates within the constraints of time, money, and resources. Plus, it requires coordinating a checkerboard of activities.

And so snafus, unforeseen occurrences, problems, issues, and even disasters are bound to occur.

From time to time, this may feel discouraging to project managers. It’s as though their job is about facing inevitable storms head on, day-in and day-out.

Wouldn’t it be lovely, rather, to breeze through issues and storm clouds at a nice clip, with the wind at your back?

Believe it or not, there is a way. It’s all about taking the right approach to risks and issues.

Want to understand how? In this post, we’re taking a careful look at risks and issues, and exploring how managing both is key to navigating all of a project’s moving parts with ease.

Difference Between a Risk and an Issue

What’s the Difference Between a Risk and an Issue?

Risks and issues sound almost like the same thing. While in fact, they differ significantly. Let’s define each term, then look at some examples.

Risk: A Definition

A risk is an event that hasn’t taken place.

The standard project management definition says: “A risk is the probability of occurrence of a specific event that affects the pursuit of objectives. Risks are not negative by definition. In project management, opportunities are also considered risks.”

With a risk, the specific event may or may not take place. The event’s impact and the probability of it occurring, however, is significant enough that it merits attention. The event would impact the project’s constraints, or the deliverable, either for better or for worse.

Simply put, a risk is uncertainty that matters.

Examples of Risks

Risks vary depending on the nature of the project. Every project faces the risk of losing skilled team members. In a cybersecurity company, viruses pose a serious risk. In construction, inclement weather that stalls a project would significantly impact the timeline. 

On the flip side, projects face positive risks as well. These risks might include the development of a new technology that would save the project time and money, or the addition of a skilled expert to assist with creating deliverables. 

Issue: A Definition

An issue is a risk that has occurred, which the team is dealing with in the present.

Here is the standard project management definition for issue: “Anything that can cause problems for a project. The term typically refers to major problems that cannot be tackled by the project team on their own.”

Issues are exclusively a manifestation of negative risks. In order to resolve or mitigate issues, they require immediate action.

Simply put, issues are certainties that matter.

Examples of Issues

Issues vary depending on the project. Every project may face the issue of employees quitting during the project’s execution. An issue faced by a cybersecurity company may be a virus attacking one of its servers. An issue faced by a construction project might be the delay of materials that forces a project to stop mid-track.

Similarities and Differences Between Issues and Risks

Both risks and issues impact the timeline, cost, scope and quality of a project. Their significance depends on how they impact a project’s constraints.

However, issues have already occurred, and risks may or may not occur. Additionally, issues always impact the project negatively, while risks may impact the project both negatively and positively.

Risk Management

How to Mitigate Issues with a Risk Management Plan

Every project faces issues, as discussed. Anticipating issues lessens their severity and may even avert some altogether. This “anticipation” is known as a risk management plan.

A risk management plan requires buy-in. To many project managers, it doesn’t make sense to spend time planning for events that may not occur. They’d just as soon deal with each issue as it transpires. Once a project manager appreciates that anticipating issues ultimately saves time, money and resources, they are ready to create a risk management plan.

A risk management plan analyzes a project at the onset, and anticipates all possible occurrences, both positive and negative. The plan also considers the likelihood of each occurrence. For example, a winter construction project would anticipate inclement weather, and place a high probability on this occurrence.

Here are a few components of a comprehensive risk management plan.

Know Your Environment

A project’s risks are determined by its environment. And so identifying all of a project’s assets, stakeholders, deliverables and constraints is the first step in a risk management plan.

This stage is about answering the question: “What stands to be lost here?” and then identifying the threats and vulnerabilities of each asset.

Measure Your Risk Appetite

An organization also looks to its culture and mission statement to determine how to handle risk. Depending on its level of tolerance, some companies take on a lot of risk, while others choose to transfer risk elsewhere.

Put a Plan in Place

When the vulnerabilities and threats for each asset have been identified, the next step is to determine how to handle them. Risks can either be avoided, transferred, accepted, or mitigated.

Avoiding risks means you eliminate any chance of facing the risk altogether. This is rarely a feasible solution for most projects. For example, in cybersecurity, disconnecting from the internet would avoid key risks, but it would also preclude daily business operations.

Transferring means moving the risk to another organization or company. For example, a company might transfer the risk of theft to a security company.

Accepting is when the organization faces the risk head-on. When a company has the capability, this is an ideal way to handle a risk.

Mitigating risk is a process of decreasing the severity of an occurrence. A company might mitigate the risk of exceeding the budget by setting aside a portion for unexpected expenses.

Run Mock Issues

For any risk the organization accepts, running a mock issue ensures that everything is in place, should the event transpire.

A mock issue is essentially a dry run or a fire drill. For example, a cybersecurity company might run a recovery plan for the disaster of losing all company data. The drill in this instance would involve moving everything over to another data center.

Although running mock issues isn’t feasible in every scenario, it’s a helpful exercise whenever possible.

These are some key areas to cover with a risk management plan. Carefully considering all anticipated risks means the project is more likely to stay within its constraints when the issues occur.

How to Manage Issues

How to Manage Issues

A risk management plan ensures you have a proactive and not reactive approach to issues when they surface. It’s about developing a process for handling these issues. Rather than playing a game of whack-a-mole to resolve them, this plan ensures issues are prioritized and then managed effectively.

Here is what to include in an issue management plan:

  • A Problem Statement: A problem statement puts an issue or problem into writing. This serves to focus and direct the group’s energy toward solving it.
  • An Impact Assessment: An impact assessment considers the significance of issues, and how they affect the project’s overall objective. This is a key step toward prioritizing issues.
  • A Log: Recording issues into a log helps determine which issues to handle, and in what order.

In sum, risk and issue management plans, taken together, create a strong shield against all the risks and issues a project faces.

Conclusion

One attribute of a stand-out project manager is that he or she embodies Murphy’s Law. By adapting the mindset that if “anything can go wrong, it will,” the project manager is on the lookout for any and all issues.

Although snafus are sure to occur, risk and issue management ensures they’re resolved efficiently, allowing the team to instead focus its energy on achieving the project’s objective.

Communication is central to resolving issues effectively. Are you managing a remote team? Be sure to visit Teamly. Our work boards and task lists make communication throughout a project a cinch. Visit us and sign up for a free account today!

How to Accurately Estimate Costs & Budget for Your Project’s Success

Cost estimation and budgeting in project management

If you’re a project manager, then you know that one of your most important duties is to estimate the costs and budgets for your projects.

Without accurate estimates, it’s nearly impossible to ensure that your project stays on track and within budget.

Yet, many project managers still struggle with this important task.

In this blog post, we’ll cover everything you need to know about cost estimation and budgeting so that you can set your projects up for success.

What is Cost Estimation and Budgeting

What is Cost Estimation and Budgeting?

Cost estimation and budgeting is the process of predicting the cost of a project and then allocating funds accordingly.

This aspect of the planning process allows project managers to identify potential risks, allocate resources, and plan for contingencies.

Why Does Cost Estimation and Budgeting Matter?

How important is it to make informed cost estimates for projects?

In short, it’s essential.

Consider what can happen if you underestimate the cost of a project:
You’ll likely end up going over budget, which will put your project at risk of being canceled or delayed.

Your team will be forced to work longer hours (and maybe even weekends) to make up for the underestimated budget, which can lead to burnout.

On the other hand, if you overestimate the cost of a project, you may:

  • Waste valuable resources that could be better used elsewhere
  • Hurt your company’s bottom line
  • Damage your reputation as a project manager

Cost estimation and budgeting is important because it allows businesses to make informed decisions about whether or not to proceed with a given project.

If the estimated cost of a project exceeds the available budget, the business may decide to scale back the scope of the project or even cancel it entirely.

If the estimated cost of a project is lower than the available budget, the business may choose to invest additional resources in order to increase the likelihood of success.

In either case, having accurate cost estimates is essential for making sound decisions about projects.

Key Elements of cost estimation in project management

Key Elements of cost estimation in project management

There are several key elements that must be considered when estimating the cost of a project. These include:

  • Materials
  • Labor
  • Overhead
  • Equipment
  • Permits
  • Fees
  • Taxes
  • Contingencies

Accurate cost estimates for each of these elements is essential for developing an accurate overall estimate for the project.

Methods for Estimating Costs and Budgets for Projects

Different methods for Estimating Costs and Budgets for Projects

There are a number of different methods that businesses can use to estimate the costs of their projects.

The most common methods are bottom-up estimating, top-down estimating, three-point estimating, analogous estimating, cost of quality, expert judgment, and reserve analysis.

It’s important to state up front that there is no single “right” way to estimate project costs. The best method to use will vary depending on the specific circumstances of the project.

That said, let’s take a closer look at each of these methods so that you can get a better idea of when and how to use them.

Bottom-up Estimating

Bottom-up estimating is a technique that involves estimating the cost of each individual component of a project and then summing those estimates to get a total project cost estimate.

This approach is often used for large, complex projects because it provides a high degree of accuracy. However, it can also be time-consuming and expensive.

Top-down Estimating

Top-down estimating is a technique that involves estimating the total cost of a project and then allocating that cost to individual components based on some rational basis.

This approach is often used for small or medium-sized projects because it is less time-consuming and expensive than bottom-up estimating. However, it can be less accurate.

Three-point Estimating

Three-point estimating is a technique that involves estimating the most likely cost, the best-case cost, and the worst-case cost of a project.

The total cost estimate is then calculated by taking the average of these three estimates. This approach is often used for projects where there is a high degree of uncertainty.

Analogous Estimating

Analogous estimating is a technique that involves estimating the cost of a new project by comparing it to similar projects that have been completed in the past.

This approach is often used for projects where there is a limited amount of data available.

Cost of Quality

Cost of Quality

The cost of quality is a technique that involves estimating the cost of ensuring that a project meets all required quality standards.

This approach is often used for projects where quality is a critical concern.

Expert Judgment

This approach is exactly what it sounds like – experts are consulted to provide their estimates of the cost of a project.

It’s often used for projects where there is a limited amount of data available.

Reserve Analysis

Reserve analysis is a technique that involves estimating the amount of money that should be set aside to cover unexpected costs that may arise during the course of a project.

This approach is often used for large, complex projects where there is a high degree of uncertainty.

Which method should you use? The best method to use for estimating the cost of a project will depend on the specific project. Factors to consider include the size and complexity of the project, the amount of data available, the importance of quality, and the degree of uncertainty.

“must do’s” when planning your budget

Here are some “must do’s” when planning your budget

No matter which method you use, there are a few best practices that you should follow to ensure accuracy:

  • Use historical data whenever possible
  • Use multiple methods to cross-check your estimates
  • Get input from as many relevant people as possible
  • Use software to help with the estimating process
  • Continuously monitor and update your estimates

By following these best practices, you can be confident that your estimates are as accurate as possible. This will help you to budget for your projects more effectively and avoid cost overruns.

Getting Started With Cost Estimation & Budgeting

Now that we’ve covered the basics of cost estimation and budgeting, let’s take a look at how you can start doing it for your own projects.

Step 1 – We always begin with a project plan. This document outlines the scope of the project, the objectives, the timeline, and the overall budget.

Step 2 – Next, we create a work breakdown structure. This is a document that breaks down the project into smaller, more manageable tasks.

Step 3 – Then, we estimate the cost of each task by using one of the methods described above.

Step 4 – Finally, we add up all of the estimates to get the total cost of the project. This is the number that we’ll use to create the project budget.

Practical example for cost estimation & budgeting

Here’s a practical example for cost estimation & budgeting

So let’s give this some teeth and look at a specific example.

Let’s pretend that we’re building a blog to drive organic traffic to our website and we need to estimate the cost of the project.

For this example, we’re going to use the bottom-up approach. Which as a reminder is where we estimate the cost of each task and then add up all of the estimates to get the total cost of the project.

The first step is to create a work breakdown structure. This will help us to break down the project into smaller, more manageable tasks.

Here’s a quick look at what our work breakdown structure might look like:

  1. Research blog topics
  2. Write blog posts
  3. Edit blog posts
  4. Format blog posts for SEO
  5. Publish blog posts
  6. Promote blog posts
  7. Measure results
  8. Repeat steps 2-7 on a regular basis

Now that we have our work breakdown structure, we can start estimating the cost of each task.

NOTE: Our goal is to publish 8 blog posts per month for the next 6 months so that our content will remain fresh and relevant for our audience.

Task 1: Research blog topics – 1 hour per week
Task 2: Write blog posts – 4 hours per week
Task 3: Edit blog posts – 1 hour per week
Task 4: Format blog posts for SEO – 2 hours per week
Task 5: Publish blog posts – 1 hour per week
Task 6: Promote blog posts – 1 hour per week
Task 7: Measure results – 1 hour per week

Now that we’ve estimated the cost of each task, we can add up all of the estimates to get the total cost of the project.

Task 1: Research blog topics – 1 hour per week x 26 (6 months) weeks = 26 hours
Task 2: Write blog posts – 4 hours per week x 26 (6 months) weeks = 104 hours
Task 3: Edit blog posts – 1 hour per week x 26 (6 months) weeks = 26 hours
Task 4: Format blog posts for SEO – 2 hours per week x 26 (6 months) weeks = 52 hours
Task 5: Publish blog posts – 1 hour per week x 26 (6 months) weeks = 26 hours
Task 6: Promote blog posts – 1 hour per week x 26 (6 months) weeks = 26 hours
Task 7: Measure results – 1 hour per week x 26 (6 months) weeks = 26 hours

Total cost of project:
26 + 104 + 26 + 52 + 26 + 26 + 26 = 314 hours

Now that we have the total cost of the project, we can create our budget.

Assuming our blogging website example above, we would need to budget for 314 hours of work at our chosen hourly rate.

If we break that down further, we would need to budget for:

  • 26 hours of research time at $25 per hour = $650
  • 104 hours of writing time at $50 per hour = $5,200
  • 26 hours of editing time at $75 per hour = $1,950
  • 52 hours of formatting time at $100 per hour = $5,200
  • 26 hours of publishing time at $25 per hour = $650
  • 26 hours of promotion time at $50 per hour = $1,300
  • 26 hours of measurement and analysis time at $75 per hour = $1,950

Total budget for project:
$650 + $5,200 + $1,950 + $5,200 + $650 + $1,300 + $1,950 = $17,500

And that’s basically what it looks like to estimate the cost of a project and create a budget!

Project cost estimation and budgeting

Conclusion

There are so many different ways to get the job done when it comes to project cost estimation and budgeting.

The important thing is that you find a method that works for you and your team and stick with it.

Don’t be afraid to experiment with different methods and strategies until you find something that works well for your business.

And last but not least, always remember to track your progress and revise your estimates and budgets as needed. Things change all the time in business and it’s important to be agile and adaptable in order to succeed.

Just remember, with careful planning and execution, your business can successfully complete its next big project without breaking the bank!

The Pitfalls of Trying to Hard: Gold Plating in Project Management

Gold Plating in Project Management

Have you ever had clients who fret and fuss over every detail? Just so you can sleep at night, you probably find yourself tending to their every need.

Or have you ever dealt with the fallout of a disappointed client?

None of this is ever any fun.

In order to avoid these scenarios, every seasoned project manager develops a compulsion to overcompensate.

The problem with going above and beyond, however, is that it leads to another danger zone, known as gold plating. Because in the world of project management, perfection means methodically punching away at a project, and delivering just what the clients requests. Nothing more and nothing less.

At first blush, this doesn’t make a lot of sense. How could striving to exceed customer expectations lead to more problems?

That’s what we’re going to cover in this post. As it turns out, everything that’s golden is not glittery. So if you want to improve your approach to project management, let’s take a look at the ins and outs of gold plating, as well as strategies for avoiding it.

Gold Plating Definition

Gold Plating: A Definition With Examples

Traditionally, gold plating is the practice of covering a less precious metal with a thin layer of gold. A pair of gold plated rings may look like they’re made from gold, but scratching below the surface reveals they consist mostly of copper.

Gold plating, then, is also a metaphor for presenting a shiny exterior in order to conceal something less desirable beneath the surface. A company may present a gold plated earnings report, when in fact its books are in disarray and it’s on the brink of bankruptcy.

Gold Plating Definition

In project management, gold plating means adding something to a deliverable that’s outside the original scope of the project. Here’s the standard project management definition:

Gold plating: The practice of incorporating features and improvements that go beyond a product’s agreed-upon characteristics. This is generally done to boost customer satisfaction.

It’s easy to envision how gold plating is desirable. At the beginning of a project, the expectations are laid out, and everyone understands the requirements and deliverables. However, the execution of a project gives rise to a variety of scenarios and conflicts. Maybe a team member becomes exuberant about a certain feature, and all on his own decides to embellish and add onto it. Or maybe the project isn’t proceeding so well, and the team wants to conceal poor workmanship with a few add-ons.

However, this practice of gold plating opens the door to new problems: additional risks, increased time and cost or a befuddled customer who doesn’t like the changes.

Examples of Gold Plating

Let’s look at a few examples of gold plating to get an idea of what it looks like in a project.

Take a bathroom remodel, for example. Maybe the original plan was to include one niche for soap in the shower. A contractor, concerned about pleasing the client, might decide to add an extra niche for shampoo bottles. However, the client may well be upset about this change, as it wasn’t in the original agreement. It could lead to an expensive scenario of having to re-do an entire wall of tiling.

Or in a software project, a team might decide to add a tutorial video to the log-in page. The client may be so pleased with the video that she wants a tutorial video on every page. Since this wasn’t in the original contract, the team is then pressured to perform this extra work at no pay.

Rather than exceeding customer expectations, gold plating is about being psychic and anticipating expectations the customer never even articulated. This can easily lead to misunderstandings and additional work.

In Contrast with Scope Creep

In Contrast with Scope Creep

Gold plating may sound a lot like scope creep. Both are similar in that they involve making changes to a project, and both lead to undesirable outcomes.

Notice, however, that gold plating is only about making one change to a project. However, scope creep refers to changes that affect all aspects of a project.

Here’s the project management definition of scope creep:

Scope creep refers to gradual changes in project scope that occur without a formal scope change procedure. Scope creep is considered negative since unapproved changes in scope affect cost and schedule but do not allow complementary revisions to cost and schedule estimates.

Although gold plating isn’t the same as scope creep, it can easily lead to it.

Let’s look at the bathroom remodel again. In order to spruce things up, say the designer decides to flank the bathroom mirror with sconces. Then, it turns out the homeowners like them so much, they want sconces added to other areas of the remodel as well, even though it was never part of the original agreement.

Adding the sconces started with just one change (gold plating), but it led to changes that increased the scope of the entire project, affecting its time and budget (scope creep).

The Problem with Gold Plating

The Problem with Gold Plating

Ideally, managing a project means meeting clearly defined requirements within agreed upon constraints, including a time frame and budget. Any changes to the requirements or scope follows a standard methodical procedure.

Gold plating ignores these processes and agreements, and in doing so introduces an assortment of problems into a project. Here’s a few of the possible effects of gold plating:

Introduces New Risks

At the beginning of a project, the team looks at all risks and develops a risk management plan that includes things like mitigating controls and a succession plan.

However, when a team makes an entirely unanticipated change, it assumes risks never before considered, with no plan to protect against them.

Requires Additional Time, Money and Resources

A project works within agreed-upon constraints, including time, money, risk and resources. Gold plating assumes additional time and resources that aren’t in the budget. For example, adding a functionality in a software project requires additional testing, time and costs. This means that another area of the project is neglected, or else the project exceeds its constraints.

Confuses the Team

When a project is poised for success, everyone, more or less, is working toward the same North Star. However, introducing random changes alters the focus of some team members. It becomes unclear where to place energy, and the team’s output and efforts become muddled.

Misleads the Client

Gold plating, even with the best intentions, gives the client something he never asked for. It means ignoring the contract and direct requirements and charting a new course. At its core, then, gold plating is dishonest. The client expects to receive what was agreed upon; altering this course is unethical and may well lead to legal snafus.

Leads to More Work

Even if an add-on looks simple, it may well lead to something else entirely. For example, say a team adds a feature that ends up not working. The team then has to spend time providing support–for a feature that wasn’t even required!
In sum, the best approach to a project is to reject the exuberance of an eager-beaver. Adopting a slow and steady approach wins the day.

The Allure of Gold Plating

The Allure of Gold Plating

If gold plating introduces so many problems, then why are teams enticed to engage in it? Here are a few of the perceived benefits of gold plating.

Meeting and Exceeding Expectations

This is the objective of every project manager, right? All too often “exceeding” sounds synonymous with providing a little extra. This line of thinking, as we see, gets teams into trouble. It can seem like an improvement to add a bonus, when in fact it introduces a host of problems.

In reality, meeting and exceeding expectations means taking an even keel approach. Providing honest work and consistent communication is the surest way to keep the client satisfied.

Creating a Glittering Distraction

Sometimes in a challenging project, the deliverable doesn’t look as “presentable” as the team might like. In order to conceal the rough edges, it’s tempting to fancy it up with a few extras.

But ultimately, the client understands what’s going on. Gold plating in the end comes across as an effort to conceal shoddy work. And that isn’t a recipe for developing a good business reputation or repeat service.

Gold plating is a little bit like dipping into a giant tub of french fries: on its surface it feels like a good idea. But before long it reveals itself to be nothing but a stomach ache.

Strategies to Avoid Gold Plating

Strategies to Avoid Gold Plating

Fortunately, gold plating can easily be avoided with these strategies.

Keep Teams Small

Gold plating is more likely to happen within large teams. A “design-by-committee” approach to a project leads to scenarios where no one is in charge and people make changes without following any procedures.

Ideally, a team never exceeds seven to nine members. When it becomes as large as ten, splitting the team into two ensures a commitment to excellence and quality.

Within a small team, only one or two people make decisions, and it’s easier to discuss potential changes with everyone.

Create a Strong Scope Document

A scope document lays out the parameters of a project. It includes its requirements, the deliverables and constraints around time, money, risk and resources. The scope document also discusses what won’t be included in the project, and assumptions around who is able to work and for how long.

Laying out expectations for everyone to see creates a strong antidote to gold plating.

Communicate Consistently

When teams communicate daily at a scrum meeting, and bi-weekly for retrospectives or wrap-ups, it allows everyone to air concerns and ideas. This way, everyone is abreast of new movements, and together the team discusses possible changes.

Follow a Change Management Process

Rather than gold plating changes into a project, following a procedure ensures that changes are carefully considered and beneficial. The objective of a change process is to make sure that the appropriate people oversee and approve the changes.

With a good procedure, the team communicates the change to a team lead or scrum master. Next, the leader submits the change request to the project manager, outlining the benefits, reason, cost, description and impact. The project manager is then responsible for assessing new risks and scope.

A Solid Gold Approach

A Solid Gold Approach

It really is ironic that trying too hard sometimes impedes your efforts.
Rather than “improve” a project through random add-ons, the best thing you can do for a customer is to deliver what they ask for. A team exceeds expectations through its quality of communication and service, not by adding “freebies” and “extras.”

Clear communication between the team and the client are key to minimizing incidences of gold plating.

If you’re managing a remote team, be sure to check out Teamly. This project management software makes it easy for teams to communicate continually, every single day.

Navigating Conflict in Virtual Teams: The How-To Guide

Conflict in Virtual Teams

If you’re a business leader, you’re likely no stranger to the challenges that come with managing a team. After-all you do work with people, and people are prone to conflict.

Now imagine you’re a leader responsible for managing a team that’s not just in the same building, but in different states or even countries. The challenges of managing a team are suddenly magnified because you can’t just walk down the hall to have a conversation or clear the air.

Virtual teams are becoming increasingly more common as technology makes it easier for us to connect with people around the globe. And while there are some advantages to working with a team that’s not physically in the same place, there are also some unique challenges that come with managing conflict.

In this blog post, we’ll explore the different types of conflict that can arise in virtual remote teams. We’ll also talk about how to identify these conflicts and how to manage them effectively.

By the end of this post, you’ll have a better understanding of how to keep your team functioning smoothly, even when everyone is working from different corners of the world.

Inevitability of conflict

Inevitability of Conflict

Conflict is bound to happen in any team dynamic—but it can be especially challenging in a remote setting.

That’s because, when you’re not face-to-face with someone, it’s easy to misread their tone or intentions. And when team members are located in different time zones, it can be difficult to coordinate a resolution.

Common sources of Conflict

Misinterpreted Cues

Experts say, somewhere between 70-93% of communication is nonverbal.

When you take away the ability to see someone’s face or body language, it’s easy to misinterpret what they’re trying to say.

It’s super easy to assume the worst when you can’t see the person you’re talking to.

Especially if on that given day, you’re feeling stressed, overwhelmed, or just generally not in the best mood.

The lack of context and the insecurity of the moment can quickly lead to a misunderstanding.

This is one of the most common sources of conflict in virtual teams.

Sometimes a delayed response can also be frustrating. If it takes someone a day or two to get back to you, it can feel like they’re not taking your issue seriously.

This can lead to even more miscommunication and conflict.

Unclear Roles and Responsibilities

When team members are unclear about their roles and responsibilities, it can lead to a feeling of being overwhelmed or unimportant.

This can be especially true in virtual teams, where there is often less clarity about who is responsible for what.

When team members feel like they are constantly being asked to do more than their fair share, it can lead to frustration and resentment.

And when team members feel like they’re not being given enough responsibility, it can lead to a feeling of being undervalued.

This lack of clarity about roles and responsibilities is a common source of conflict in virtual teams.

Time Zone Issue in Virtual Teams

Time Zone Issue

When you have team members working in different time zones, it can be difficult to find a balance that works for everyone.

Some team members may prefer to work early in the morning, while others may prefer to work late at night.

This can lead to conflict if team members are not respectful of each other’s preferences.

For example, if someone is constantly sending emails late at night, it can be disruptive for team members who are trying to wind down for the evening.

Or, if someone is regularly chiming into video calls during the early hours of the morning, it can be disruptive for team members who are just starting their day.

This time zone issue is a common source of conflict in virtual teams.

Personality Clashes

Just like in any team, there will always be some personality clashes. Some people are naturally more introverted, while others are more extroverted.

Some people prefer to communicate via email, while others prefer to communicate via chat.

These differences can lead to conflict if team members are not respectful of each other’s preferences.

Approaches to Conflict Resolution

Not-So-Great Approaches to Conflict Resolution

When it comes to conflict, there are generally two different approaches that people take:

The first is what’s known as the “avoidant” style. This is when someone tries to avoid the conflict altogether. They might do this by withholding information or by simply not engaging in the discussion.

The second approach is what’s known as the “confrontational” style.

This is when someone tries to address the conflict head-on. They might do this by being overly critical or by trying to dominate the conversation.

Neither of these approaches is ideal.

The avoidant style generally leads to more misunderstandings and resentment, while the confrontational style can often make the situation worse.

Poor Conflict Management Leads To More Conflict

If conflict is not managed properly, it can quickly escalate and lead to more conflict.

For example, if someone takes an avoidant approach to conflict and tries to withhold information, it might just make the other person more frustrated.

Or, if someone takes a confrontational approach to conflict and tries to dominate the conversation, it might just make the other person more defensive.

Neither of these approaches is ideal. The best way to manage conflict is to take a collaborative approach.

This means that both parties work together to find a resolution that works for everyone.

It’s also important to remember that conflict is not necessarily a bad thing.

In fact, conflict can often be a healthy part of a team dynamic. It can lead to new ideas and solutions that wouldn’t have been thought of otherwise.

The key is to manage conflict in a way that is constructive and respectful.

Managing Conflict In Virtual Teams

6 Tips For Managing Conflict In Virtual Teams

1. Address conflict early and directly.

The first step to effectively managing conflict is to address it early and directly.

Don’t let small disagreements fester; nip them in the bud before they have a chance to turn into full-blown arguments.

And don’t shy away from difficult conversations; the sooner you have them, the better.

Just be sure to approach these conversations with a collaborative mindset.

2. Reframe Goal Of All Conflict

Try to reframe the goal of conflict from “winning” to “finding a solution.”

When you approach conflict with the goal of finding a solution, it’s much easier to stay calm and constructive.

It’s kind of like when you’re trying to solve a puzzle.

If your only goal is to win, then you’re likely to get frustrated and give up easily.

But if your goal is simply to find the solution, then you’re much more likely to stay calm and keep working until you find it.

The same is true for conflict.

If your only goal is to “win,” then you’re likely to get defensive and escalate the situation.

But if your goal is to find a solution, then you’re much more likely to stay calm and collaborative.

3. Set Ground Rules For Your Team

Conflict resolution works best when there are established ground rules everyone agrees to follow.

These rules should be specific and relevant to your team’s situation; they might include things like “All disagreements must be addressed within 24 hours” or “All decisions will be made by consensus.”

Whatever rules you choose, make sure everyone understands and agrees to them before moving forward.

Some categories you might want to consider include:

  • How and when disagreements will be addressed
  • What kind of language is and is not acceptable
  • How decision-making will work

Encourage Open Communication

4. Encourage Open Communication

Open communication is essential for managing conflict effectively.

Encourage your team to share their thoughts and feelings openly, without fear of judgement or reprisal.

This doesn’t mean that team members should say whatever they want, whenever they want.

There still need to be ground rules in place (see tip 3).

But as long as those ground rules are respected, team members should feel free to share their thoughts and feelings openly.

5. Be Aware Of Cultural Differences

The online universe has made the world a bit smaller, but cultural differences still exist.

When managing conflict in a virtual team, it’s important to be aware of these differences and how they might affect the way team members communicate with each other.

For example, some cultures are more direct than others. This can lead to misunderstandings if not everyone is on the same page.

It’s also important to be aware of time differences. If team members are in different time zones, they might not be able to communicate as often as you’d like.

Keep these cultural differences in mind when managing conflict in a virtual team; they can help you avoid misunderstandings and miscommunication.

6. Seek Outside Help If Necessary

If you’ve tried everything and you’re still not sure how to resolve a particular conflict, don’t hesitate to seek outside help.

There are plenty of books, articles, and blog posts on the topic of conflict resolution. Do some research and see what advice other experts have to offer.

You can also talk to a trusted colleague or friend who might be able to offer some helpful insights. And if all else fails, you can always hire a professional mediator to help resolve the conflict.

Conflict is inevitable in any team, but it doesn’t have to be a bad thing.

By following these tips, you can turn conflict into an opportunity for growth and collaboration.

Virtual Team

Summary

While it’s impossible to avoid conflict altogether, following these tips should help you manage tension and disagreements in a virtual remote team.

By addressing issues early and directly, reframing the goal of conflict, setting ground rules, encouraging open communication, being aware of cultural differences, and seeking outside help when necessary, you can create a safe and productive work environment for everyone on your team.

We hope you’ve found this guide helpful. Be sure to come back and visit the Teamly blog for more great content like this. Thanks for reading!

Does Your Business Need a Project Manager and Program Manager? Here’s what you need to know…

Program Manager vs Project Manager

If you’ve ever been curious about the difference between a project manager and program manager, you’re not alone.

It’s a common question, and one that has a lot of business leaders scratching their heads.

After all, both roles sound pretty similar on paper. But in practice, they couldn’t be more different. Here’s a breakdown of the key differences between these two important roles.

Projects & Programs

Projects & Programs

Generally a program is a comprehensive and coordinated endeavor to achieve a specific objective, composed of multiple projects that work together to achieve the program goal.

So, a program is bigger in scope than a project.

A project, on the other hand, is a temporary endeavor undertaken to create a unique product or service.

Projects are typically characterized by a defined beginning and end, and they produce deliverables within a specific timeframe and budget.

So while a program is made up of multiple projects, a project stands alone. And that’s where the key difference between these two roles comes into play.

Program Manager Defined

Program Manager: Defined

A program manager is responsible for the success of an entire program.

That means they’re in charge of multiple projects with the goal of achieving a larger business objective.

Program managers are often tasked with coordinating teams of people across different departments and disciplines, which can make this role very challenging.

But it also comes with a lot of responsibility and a lot of potential for career growth.

Program managers typically have a background in business or management, and they’re often very good at strategic thinking and problem solving.

If you’re interested in becoming a program manager, you’ll need to be able to think on your feet and be comfortable with change.

You’ll also need to be a strong leader with excellent communication skills.

Project Manager: Defined

A project manager is responsible for the success of a single project.

That means they’re in charge of a team of people working together to achieve a specific goal within a defined timeframe and budget.

Project managers typically have a background in engineering or business, and they’re often very good at organizing people and resources.

If you’re interested in becoming a project manager, you’ll need to be very detail-oriented and have strong problem-solving skills.

You’ll also need to be a good communicator and have the ability to stay calm under pressure.

Project Managers vs. Program Managers - Daily Responsibilities

Daily Responsibilities – Project Managers vs. Program Managers

The easiest way to understand the difference between project managers and program managers is to look at their day-to-day duties.

Broadly speaking, project managers are responsible for planning, executing, and monitoring individual projects within a larger program.

In contrast, program managers oversee multiple projects and ensure that they are aligned with the organization’s overall strategy.

To get a more granular understanding of the responsibilities of each role, let’s break them down further:

Project managers are responsible for…

  • planning, budgeting, and scheduling individual projects.
  • They also develop timelines and milestones, track progress against those milestones, and adjust plans as necessary to ensure that projects are completed on time and within budget.
  • In addition, project managers are responsible for communicating with stakeholders, identifying risks and issues, and ensuring that projects remain on track from start to finish.

Program managers…

  • develop high-level plans for delivering multiple projects.
  • They also create roadmaps that detail how individual projects will contribute to the overall goals of the program.
  • Furthermore, program managers are responsible for allocating resources across multiple projects, tracking progress against program-level milestones, and ensuring that all projects remain aligned with the organization’s strategy.

Project Managers vs. Program Managers - Ideal Skills

Ideal Skills – Project Managers vs. Program Managers

Of course, all of those duties require a unique skillset.

The ideal skills for a Project Manager…

Project managers need to be detail-oriented and highly organized, with excellent time management skills.

They also need to be able to clearly communicate with team members, stakeholders, and clients alike. And they need to have a firm grasp on project management software like Gantt charts and resource allocation tools.

In other words, project managers need to be able to wear many hats and juggle many balls without dropping any of them.

The ideal skills for a Program Manager…

Program managers also need to be detail-oriented and highly organized, but they also need to be able to see the forest for the trees, so to speak.

In other words, they need to be able to zoom out from the day-to-day details of each individual project and see how all of the projects fit together as part of a larger whole.

They also need excellent people skills so that they can manage multiple teams across multiple projects at once without losing their cool (or their mind).

Project Managers vs. Program Managers - Salary Comparison

Comparing Salaries

Now we get to the nitty-gritty: cold, hard cash.

How much do project managers and program managers earn?

The short answer is that it depends on a variety of factors, including experience, education, industry, and location.

However, we can get a general idea of salaries by looking at key data.

According to the BLS, the median annual salary for project managers in the United States is $94,000.

Remember median means that half of project managers earn more than this amount, and half earn less.

The top 10% of earners make more than $143,000 per year, while the bottom 10% make less than $56,000.

So what about program managers?

The BLS doesn’t have specific data on program manager salaries. However, they do have data on general and operations managers, which is a broad category that includes program managers.

According to the BLS, the median annual salary for general and operations managers in the United States is $100,000.

Again, this is just the median salary, which means that half of general and operations managers earn more than this amount, and half earn less.

The top 10% of earners make more than $173,000 per year, while the bottom 10% make less than $57,000.

As you can see, there is a lot of overlap between the salaries of project managers and program managers.

However, it’s important to note that program managers tend to earn slightly more than project managers, on average.

Of course, there are a lot of variables at play when it comes to salaries.

For instance, experience, education, and industry all play a role in how much project managers and program managers can expect to earn.

Location is also a factor. In general, project managers and program managers in large metropolitan areas tend to earn more than their counterparts in smaller cities or rural areas.

Does Your Business Need a Program Manager or Product Manager

Which One Does Your Business Need?

Now that we’ve looked at the key differences between project managers and program managers, it’s time to answer the question: which one does your business need?

The answer, of course, is that it depends.

If you have a single project that needs to be completed, then you probably just need a project manager.

On the other hand, if you have multiple projects that need to be completed simultaneously and they’re all part of a larger goal, then you probably need a program manager.

Of course, there are exceptions to every rule. For example, you might have multiple small projects that are all part of a larger goal, in which case you might need both a project manager and a program manager.

Or you might have a single large project that needs to be completed, in which case you might need a team of project managers.

In the end, it all comes down to what your specific needs are. And only you can know that.

Project Managers and Program Managers

Summarize

In a nutshell, the key difference between project managers and program managers is that project managers focus on a single project, while program managers focus on multiple projects.

Both roles are important for keeping corporate initiatives on track but they require different skillsets (and come with different price tags).

Both roles require excellent people skills, time management skills, and organizational skills. And both roles come with a healthy salary.

Project managers need to be able to see the big picture and understand how all of the pieces fit together. They also need to be able to zoom in on the details when necessary.

Program managers need to be able to juggle multiple projects at once and keep track of how each project is progressing. They also need to be able t o see how all of the projects fit together and how they contribute to the larger goal.

Who Else Wants a High EQ? The Best Books on Emotional Intelligence

Emotional Intelligence Books

How many different emotions would you say you experience on a given day? And do you make a distinction between feeling happy and feeling joyful?

What about reading other people: Can you tell by the twitch in someone’s eye whether she’s annoyed or surprised? And can you detect the glimmer that communicates enthusiasm?

For most of us, answering these questions is a struggle.

Yet emotions are central to our lives. They spur us to action. When we’re feeling sleepy, we may take a nap. If we’re excited, we might pop open a beer. Strong emotions like anger and fear can even overpower intelligence and reason when making decisions.

And so it pays to develop a high emotional intelligence, or EQ.

What is emotional intelligence, exactly? The concept developed in the 90s, widely propagated by Daniel Goleman’s book, Emotional Intelligence: Why It Can Matter More Than IQ. He broke emotional intelligence down into four areas:

  • Self-Awareness: Knowing how you’re feeling during the day.
  • Self-Management: Achieving goals and adapting to situations.
  • Social Awareness: Reading other people and empathizing with them.
  • Relationship Management: Coaching, inspiring and building teams.

People with strong emotional intelligence face the twists and turns of life with agility. They build rapport with others, monitor their negative emotions, and maintain equilibrium even amidst stress and difficulty.

On the other hand, people with low emotional intelligence manage time poorly and struggle to achieve long-term goals. They rarely appreciate different points of view and fail to rally and lead teams.

Do you aspire to live a balanced life, to handle conflict constructively and to navigate tricky work and personal relationships with ease? Then settle in. We’re looking at the best books on developing emotional intelligence.

Atlas of the Heart: Mapping Meaningful Connection and the Language of Human Experience by Brené Brown

Atlas of the Heart - A Book on Emotional IntelligencePublisher: Random House
Year Published: 2021
Number of Pages: 336

Around 15 years ago, Brené Brown had an epiphany. She looked at the results of 7,000 surveys from her shame resilience workshops, and found that nearly all the respondents expressed feedback with only three emotions: happy, sad and angry.

This, according to Brown, is a problem. She believes that discerning and communicating with a range of emotions improves what we receive, what we ask for and what we experience. In essence, emotional granularity; our ability to accurately recognize and label emotions; improves our overall well-being.

“Language is our portal to meaning-making, connection, healing, learning and self-awareness. Having access to the right words can open up entire universes. When we don’t have the language…our ability to make sense of what’s happening and share it with others is severely limited.”

With Atlas of the Heart, Brown aims to increase our vocabulary around emotions and so enrich our lives and world. The book serves as a valuable resource for someone looking to improve emotional intelligence by developing emotional granularity.

The book is a remarkably original conceit. It catalogues over eighty emotions, grouping them into how we feel in certain circumstances.

The chapters include: “Places We Go When…..We Compare, When Things Are Uncertain, When Things Don’t Go as Planned, When It’s Beyond Us, When We’re Hurting, When Things Aren’t What They Seem, With Others, When We Fall Short, When Life Is Good, When We Feel Wronged, To Self-Assess.”

Some of the 87 emotions she breaks down include: joy, happiness, calm contentment, shame, self-compassion, perfectionism, guilt, humiliation, anguish, despair, grief, amusement, nostalgia, cognitive dissonance and paradox.

With each emotion, Brown offers a definition, then shares insights into what we commonly think the emotion means, and what she believes it really means.

The book’s layout includes collages with sayings like: “We are the mapmakers and the travelers.”

Brown has been writing about emotion since she was in college. She regularly speaks on courage, vulnerability, shame and empathy, and her TEDx talk, “The Power of Vulnerability” ranks amongst the most popular of all time. She’s a professor at the University of Houston, and has written five New York Times bestselling books.

Although some feel that Brown talks down to her readers, other readers believe Atlas of the Heart is a powerful tool for improving emotional intelligence and our relationship with ourselves and others.

What Happened to You?: Conversations on Trauma, Resilience, and Healing by Oprah Winfrey & Bruce D. Perry

What Happened to You - The Book by Oprah Winfrey & Bruce D PerryPublisher: Flatiron Books
Year Published: 2021
Number of Pages: 304

Given Oprah Winfery’s humble origins, born to unmarried parents and raised by a grandmother, it’s hard to believe she rose to such a level of status, fame and wealth.

Oprah begins her book What Happened to You with childhood recollections growing up on a farm with her grandmother Hattie Mae, and later living between a father in Nashville and a mother in Milwaukie. Between daydreaming and going to Church, she also recalls being “whupped” for slight things like spilling water.

“The most pervasive feeling I remember from my own childhood is loneliness…I always felt like a burden, and an ‘extra mouth to feed.’ I rarely remember feeling loved.”

This #1 New York Times bestselling book communicates that the way we are, the way we function in the present, is largely determined and shaped by our experiences from the past.

“Seemingly senseless behavior makes sense once you look at what is behind it,” the authors assert.

Authors Oprah Winfrey and Dr. Bruce D. Perry dedicate their book to victims of trauma, to people who want to understand themselves better and to people who’ve been called a “people pleaser,” “self sabotager,” “checked out,” “can’t hold a job” and “bad at relationships.”

Although it includes many stories of heart-wrenching trauma, this book is helpful for someone who struggles with emotions they don’t understand and can’t control.

Abstract blue and green watercolor images placed throughout reflect the book’s empathetic tone. It also includes helpful visuals, such as a model of the brain broken down into the cortex, limbic, diencephalon, and brainstem.

The authors trade off sharing insights; Perry’s comments appear in black text, and Oprah’s in blue. Some readers have found the blue text difficult to read.

Oprah Winfrey is a media icon and host of the top-rated Oprah Winfrey Show. Dr. Perry is a child psychiatrist who works with abused children. He’s also Senior Fellow of the Child Trauma Academy.

Readers find the book speaks to their experience, and heartily agree with the book’s message that in order to understand our behavior today, we need to look in the rearview mirror.

Emotional Intelligence: Why It Can Matter More Than IQ by Daniel Goleman

Emotional Intelligence Book by Daniel GolemanPublisher: Bantam
Year Published: 2020
Number of Pages: 384

“In a very real sense, we have two minds, one that thinks and one that feels,” Daniel Goleman writes in his book, Emotional Intelligence.

Emotions have a wizard-like quality. At times, they overwhelm our intelligence and reason.

“When it comes to shaping our decisions and our actions, feeling counts every bit as much—and often more—than thoughts…for better or for worse, intelligence can come to nothing when the emotions hold sway.”

Using compelling anecdotes, Goleman takes a look at everything we understand about our brains in an effort to understand seemingly senseless behaviors.

Many of the emotions we feel around anxiety and fear are the result of patterns developed from bygone eras. “All emotions are, in essence, impulses to act, the instant plans for handling life that evolution has instilled in us.”

We need an integrated understanding of ourselves to make sense of our actions and to behave reasonably. His book helps the reader become more capable of reacting to situations with emotional intelligence.

Goleman first published this book in 1994, and has been credited with propagating the term “emotional intelligence.” In this 25th Anniversary edition, he aims to clear up several misconceptions that have developed around the concept.

One misconception is that EQ accounts for 80% success in work; this number may really be as low as 20%. Another is that a high EQ means someone is nice. Rather, EQ is about handling conflict and knowing your own emotions, and so someone who’s gruff or domineering can have a high EQ.

In addition to this book, Goleman has several other bestselling books under his belt, including Working with Emotional Intelligence and Social Intelligence.

Readers have found Emotional Intelligence helpful for a variety of contexts, including dealing with the opposite sex and overcoming chronic negativity. Some found parts of the book to be slow, but appreciate the overall message.

Emotional Agility: Get Unstuck, Embrace Change, and Thrive in Work and Life by Susan David

Emotional Agility Book by Susan DavidPublisher: Avery
Year Published: 2016
Number of Pages: 288

Have you ever considered the lapse of time between when someone steps on your toe and when you scream “ouch”?

Although sometimes our physical reaction to emotions are nearly instantaneous, at other times there’s a significant gap between when we feel an emotion and when we respond.

Navigating this gap and choosing an appropriate response is the focus of Susan David’s book, Emotional Agility.

We steer our lives with emotions, she says. “Signs of danger, hints of romantic interest, cues that we’re being accepted or excluded by our peers” are the starting points for making choices and developing plans of action.

Yet we can’t entirely allow emotions to inform our actions. Surrendering to them easily leads to dead ends and dark places, such as throwing a drink in a coworker’s face or blocking a friend on social media.

Her book discusses how to identify and then process emotions. With emotional agility, David promises, we can navigate depression, heartbreak, periods of transition and reap a dynamic, productive lifestyle.

Often we’re stuck in patterns of behavior that served us once but no longer have a purpose.

“Rigid reactions may come from buying into the old, self-degrading story you’ve told yourself a million times….Emotional agility is about loosening up, calming down, and living with more intention. It’s about choosing how you’ll respond to your emotional warning system.”

Her book captivates the reader right away, with a cleverly written story about a ship captain who stubbornly refuses to alter his position to what he presumes is an oncoming ship. He changes course when he’s informed it’s a lighthouse.
The book continues in this engaging style, incorporating stories and personal anecdotes to illustrate messages.

David is a psychologist and executive coach who has spent two decades studying emotions and their impact on our behavior. She’s on faculty at the Harvard Medical School and has worked with the World Economic Forum. Her work is featured in many publications, including The Wall Street Journal.

Readers find that Emotional Agility includes a good combination of stories and research, and is worth your while whether you struggle with emotions or not.

Thinking, Fast and Slow by Daniel Kahneman

Thinking, Fast and Slow - The Book by Daniel KahnemanPublisher: Farrar, Straus and Giroux
Year Published: 2011
Number of Pages: 512

Have you ever sensed anger or frustration in another person, but a friend or companion sensed a different emotion entirely?

How do you account for this disparity?

In his book Thinking, Fast and Slow, Daniel Kahneman observes that we often make decisions based on intuition. If we hear annoyance in someone’s voice, for example, we decide against asking them for a favor.

He also posits that intuitive judgements aren’t always correct. The mind uses heuristics, rather than statistics, to make decisions, which can lead to errors.

“We easily think associatively, we think metaphorically, we think casually, but statistics requires thinking about many things at once.”

Due to our unreliable judgment, we benefit from observation and correction from others. With his book, he hopes to mitigate the fallout from faulty intuitive decisions by improving the precision of our language in this area.

Thinking, Fast and Slow presents theories and research. It’s good for people who enjoy science. It doesn’t include many takeaways to apply in the here and now, however.

To develop many of his ideas, Kahneman corroborates with Amos Tyversky, an expert in decision research. They draw on recent discoveries in cognitive research.

At over 500 pages, Thinking, Fast and Slow covers a lot of ground. Some readers have found that it’s too wordy, but believe his advice is helpful for people making life decisions, especially around money and risk.

Kahneman is an Israeli-American who’s researched judgement and decision-making for over a decade. He also consults businesses and philanthropists. In 2002, he received the Nobel Memorial Prize in Economic Sciences.

The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change by Stephen Covey

The 7 Habits of Highly Effective People - The Book by Stephen CoveyPublisher: Free Press
Year Published: 2004
Number of Pages: 384

We all face complex problems. Whether it’s a struggle to lose weight, discipline children, manage time, motivate employees, connect with coworkers or live a balanced life between work, family and leisure, big problems don’t have quick-fixes.

Psychologist Steven Covey felt that “success literature” addressed complex problems superficially. He wrote his book, The 7 Habits of Highly Effective People, to introduce a solution that addresses root causes. It became a huge bestseller and has sold over 15 million copies.

Covey believes that our paradigm largely determines our emotions and shapes our well-being.

He defines paradigm as the way we understand, perceive and interpret experiences. Covey’s principles aim to improve well-being by shaping the lens through which we view our lives, our relationships, and our activities.

Although difficult to live by, the principles help people overcome chronic negative emotions and complex life challenges.

“I personally have found the 7 habits a constant struggle…The more difficult our challenges the more relevant the habits become.”

He encourages readers to focus on themselves first, and then look outward. Empathetic communication is central to the 7 principles. One chapter is titled “Seek First to Understand, Then to Be Understood.”

Covey relates his principles with anecdotes from his own life, such as challenges he faced raising children.

The book includes activities such as writing your own obituary.

“How many on their deathbeds wished they’d spent more time at the office—or watching TV? The answer is, No one. They think about their loved ones, their families, and those they have served.”

A native of Utah and father of 9 children, Covey’s principles reflect the values of his Latter-Day Saint religion. He also wrote The 8th Habit, The Leader in Me and taught at Brigham Young University.

Readers find that the lessons are timeless and substantive. By shaping our personal paradigm, we shape the direction of our lives.

Master Your Emotions: A Practical Guide to Overcome Negativity and Better Manage Your Feelings by Thibaut Meuissee

Master Your Emotions A Practical Guide to Overcome Negativity and Better Manage Your Feelings by Thibaut MeuisseePublisher: Independently Published
Year Published: 2018
Number of Pages: 242

Have you ever listened to sad music and felt melancholy for the rest of the afternoon, or took a jog and felt exuberant afterwards?

“Feelings manifest as physical sensations in your body, not as an idea in your mind,” writes Thibaut Meuissee in his book, Master Your Emotions.

“Emotions are among the trickiest things to deal with and unfortunately, too often, you and I will fall prey to their mystical power.”

However, we’re not entirely at the mercy of our emotions, Meuissee says. His book is a guide to understanding how we create emotions. He also discusses how we develop addictions to certain emotions like dopamine, which leads to compulsive behaviors.

Master Your Emotions is a practical guide with life skills to benefit anyone, particularly those who struggle with addictive behaviors to food, the internet or social media. It’s written with clear, specific titles, making it an easy book to thumb through for advice, suggestions and ideas. It needn’t be read from beginning to end.

The book is organized into four sections, including: What Emotions Are, What Impacts Your Emotions, How to Change Your Emotions and How to Use Your Emotions to Grow. The chapters cover topics such as: the impact of sleep on your mood, using words to influence emotions and how music affects your emotions.

Meuissee writes in second person, making his suggestions and tips feel like they’re directed right at the reader. He includes action steps at the beginning of each chapter, and has written a workbook to accompany the book.

Master Your Emotions is an Amazon Bestseller and has been translated into ten languages. It is part of Meuissee’s mastery series, which also includes: Master Your Focus, Master Your Destiny and Master Your Motivation.

Readers say that the book is healing, and find the accompanying workbook helpful for applying the lessons.

Crucial Conversations: Tools for Talking When Stakes Are High by Joseph Grenny, Ron McMillan, Al Switzler, Kerry Patterson and Laura Roppe

Crucial Conversations - A Book on Emotional IntelligencePublisher: McGraw Hill
Year Published: 2012
Number of Pages: 242

Discussions, meetings and conversations are not “just talk,” according to the authors of Crucial Conversations.

Conversations have the power to move the needle. They can reunite estranged family members, increase output in businesses, improve customer service and strengthen teams.

“Is it possible that an organization’s performance could hang on something as soft and gushy as how individuals deal with crucial conversations? Study after study suggests the answer is yes….Could the ability to to master crucial conversations help your career? Absolutely.”

The authors define crucial conversations as scenarios where the stakes are high, emotions run strong and people’s opinions conflict with one another. Some examples include breaking up, asking someone to move out, establishing boundaries with family members and talking to a coworker about offensive behavior.

Although we encounter crucial conversations all the time, this book focuses on workplace conversations, making it an excellent resource for anyone whose job entails negotiating or leading teams. It’s also helpful for leaders seeking to create a transparent culture.

The challenge with crucial conversations is that it’s easy to mishandle them. This is the obstacle the book seeks to overcome. When a conversation comes out of nowhere or the stakes are high, it’s easy for emotions to get the upper hand. This means we’re likely to handle the conversation poorly or avoid it altogether.

Using interesting and relatable examples, the authors present lessons and scenarios for handling conversations expertly and with finesse.

The book is organized into six chapters, including: “How to Make It Safe to Talk About Almost Anything” and “How to Listen When Others Blow Up or Clam Up.”

Crucial Conversations has sold over 2 million copies. This second edition includes new research and case studies.

Readers find that the book is great for introverts. It lays out effective methods to deal with the adrenaline sparked by a crucial conversation, and spells out a clear skill set for navigating tricky discussions.

Powerful Phrases for Dealing with Difficult People by Renee Everson

Powerful Phrases for Dealing with Difficult People by Renee EversonPublisher: AMACOM
Year Published: 2013
Number of Pages: 238

Do you have a coworker who speaks over you at meetings, or takes the credit for work you complete? In her book, Powerful Phrases for Dealing with Difficult People, Renee Everson covers a range of difficult scenarios we encounter at work, and explains how to handle them.

Communication is one cornerstone of emotional intelligence, and this book is a guide for anyone who’s spent hours working alongside a painfully difficult employee, and had no idea what to do about it.

Your communication skills impact your career arc even more than technical skills, Everson claims. “Often an employee who is capable of interacting well with others will be promoted over an employee who possesses greater job or technical knowledge.”

Handling working scenarios poorly means either stuffing emotions or damaging working relationships. Empathy is key to successfully dealing with difficult people.

“When you show others you understand they may have a different viewpoint you open the door to having a productive conversation.”

The book is organized into two parts: Effective Phrases and Conflict Resolution. In part one, Everson provides useful dialogue for a variety of contexts, including phrases of compromise, apology, resolution, understanding and reconciliation. She also covers the non-verbal components of communication, including body language, tone and facial expressions.

In the second part, Everson tackles difficult people. She covers how to deal with a know-it-all, a loudmouth, a meeting monopolizer, a slacker, a whiner, a wimp and more.

With her straightforward writing style, Everson gets right down to business, offering the reader takeaways from the start. Readers find the book helps with avoiding landmines in work environments. However, it’s really a beginner’s book for conflict resolution.

Communication and conflict resolution are Everson’s passions. She consults small businesses and also wrote the books Powerful Phrases for Effective Customer Service and Customer Service Training 101.

Getting Along: How to Work with Anyone (Even Difficult People) by Amy Gallo

Getting Along - How to Work with Anyone (Even Difficult People) by Amy GalloPublisher: Harvard Business Review Press
Year Published: 2022
Number of Pages: 304

We all have a story about a crazy or unbearable coworker who doesn’t wear deodorant, micromanages, gossips and creates all sorts of strife in the office, or hovers to make sure we’re constantly on task.

Getting Along: How to Work with Anyone (Even Difficult People) is helpful to anyone who’s pulling out his hair over unbearable or toxic work relationships.

Working with difficult people is a fact of life, author Amy Gallo says, citing studies that 94% of people say they work with a toxic person and 1 in 3 have left a workplace due to a difficult person. Many believe that interpersonal relationships are the most challenging part of their job.

The problem with difficult people is that it destroys our ability to work. And when we can’t shake the politics or drama at the door, it destroys our personal life as well.

Our instincts and emotions aren’t prepared for the challenge difficult people pose; it requires a well-developed emotional intelligence.

Yet we receive little instruction given on how to handle this challenge. “I never took a class on handling the political operations in my office, and no mentor shared advice on what to do if I found myself working for an incompetent boss.”

What little advice is out there is too simple, Gallo finds. She challenges the notion that “difficult people” can be “lumped together into one broad category of ‘jerks’ and treated as a monolith.” Rather, difficult people come in all shapes and sizes and each type requires its own strategy.

Her book is a “nuanced, practical, evidence-based approach, one that acknowledges the complexity of unhealthy relationships at work and the immense discomfort they can create.”

She breaks chapters into archetypal work characters: the political operator, the biased coworker, the tormentor, the know-it-all, the passive-aggressive peer, the victim, the pessimist and the insecure boss. Another chapter covers approaches that rarely work.

Gallo’s writing is fun, light, and includes many case studies and personal anecdotes. Readers identify closely with the workplace scenarios she presents.

Gallo is a contributing editor for the Harvard Business Review, and co-host of the Women at Work podcast. She coaches teams in workplace resolution, communication and rapport building. She also wrote HBR’s Guide to Dealing with Conflict.

Sales EQ: How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal by Jeff Blout, forward by Anthony Iannarino

Sales EQ - The Book by Jeff Blout, forward by Anthony IannarinoPublisher: Wiley
Year Published: 2017
Number of Pages: 320

According to Jeff Blout, author of Sales EQ, a high emotional intelligence in sales means the difference between a break and a bust.

“The ultra-high sales performer is acutely aware that the emotional experience of buying from them is far more important than products, prices, features, and solutions.”

This book is for any type of salesperson. Whether you’re selling ideas or products, or persuading and leading teams, this book has insight for you.
Blout observes how technology has changed the sales game. Sales people can no longer command the process, and so the solution is to shape the emotional experience of buying.

“To differentiate yourself from competitors and hold the short-lived attention span of distracted buyers, you need to be a master of emotions, interpersonal skills, influence frameworks and human relationships.”

Sales is about looking inward and discovering what’s precluding you from making great sales, which Blout identifies as “cognitive biases and disruptive emotions.”

The book breaks down the psychology of sales, and looks at classic strategies that effectively convince people to shake hands and close deals, such as reciprocation and social proof.

It includes great stories to demonstrate sales techniques that work. In one, a salesman convinces a baker to sign with a pricey delivery company. After telling the story, Blout breaks it down to explain the sales strategies that generate the sale.

The book includes thirty chapters, which cover topics like: “The Four Levels of Sales Intelligence: Innate, Acquired, Technological and Emotional.”

This is Blout’s eighth sales book. His others include: Virtual Selling and Fanatical Prospecting. He gives keynote speeches and workshops on the connection between emotional intelligence and sales, and is one of the top sales experts to follow on Twitter.

Fans of his work believe Sales EQ is a swing and a hit. It helps readers identify blunders they’re making in their sales pitches.

How Emotions Are Made: The Secret Life of the Brain by Lisa Feldman Barrett

How Emotions Are Made - The Secret Life of the Brain by Lisa Feldman BarrettPublisher: Mariner Books
Year Published: 2017
Number of Pages: 448

With her book, How Emotions Are Made, Lisa Feldman Barrett challenges established beliefs about emotions. For example, she cites that schadenfreude, a German word for the joy someone feels at another’s misfortune, is a culturally constructed emotion.

She also discusses emotional granularity at length. This is the ability of people to identify and distinguish the emotions they feel.

“Someone who distinguishes among different feelings using words like “joy,” “sadness,” “fear,” “disgust,” “excitement” and “awe” must be detecting physical cues or reactions for each emotion and interpreting them correctly. A person exhibiting lower emotional granularity who uses words like “anxious” and “depressed” interchangeably, must be failing to detect these cues.”

Developing emotional granularity improves emotional intelligence, and so any reader benefits from understanding this topic. Some readers have found it a helpful tool in their counseling practices as well.

Barrett has organized the book into 13 chapters, including “The Origin of Feeling” and “How the Brain Makes Emotions.”

Barrett is a research scientist in psychology and neuroscience, and so naturally the book is lengthy and research-heavy. Some have found that it lacks a lot of practical takeaways and the concepts are ivory tower.

Conclusion

Taken together, these best books on emotional intelligence capture the essential characteristics of EQ.

Emotionally intelligent people don’t allow strong emotions to determine their actions. Rather, they understand how to integrate intellect and reason into healthy decision making.

EQ entails understanding how we feel, and using precise language to describe our emotions.

Emotional intelligence is integral to life management and goal setting. It means staying the course during difficulties. It’s also key to getting along with others.

What’s your biggest challenge to improving your emotional intelligence?

Your Go-To Guide For Team Effectiveness Models: Why Teams Fail & How To Fix Them

Team Effectiveness

Do you ever feel like your team just isn’t working as effectively as it could be?

The inconvenient truth is that most teams are dysfunctional to some degree. And the reason is that team dynamics are complex.

But don’t despair. There’s hope.

There’s a lot of research out there on what makes a team effective – and how to fix them when things go wrong.

In this blog post, we’ll take a detailed look at seven different team effectiveness models and what they can teach us about making teams work better.

So whether you’re hoping to improve your current team’s effectiveness or build an all-star team from scratch, this guide is for you.

Let’s get started!

Team Effectiveness Defined

Team Effectiveness Defined

Before we dive into the different models, it’s important to first understand what we mean when we talk about team effectiveness.

Team effectiveness = “the capacity of a team to consistently produce results.” In other words, an effective team is one that is able to reach its goals and objectives on a consistent basis.

It’s important to note that there are different types of team effectiveness. For example, a team can be effective in the short-term but not the long-term. Or a team can be effective at completing certain types of tasks but not others.

There are many factors that can impact a team’s effectiveness, including team size, team structure, team dynamics, and individual personalities.

But the nuts and bolts of team effectiveness comes down to two things: how well the team works together and how well the team members work individually.

The former has to do with things like communication, collaboration, and trust. The latter has to do with things like skills, knowledge, and experience.

Both are important for a team to be effective. But in our experience, the former is usually more important than the latter.

Now your job as a leader is to find a way to foster both of these things so that your team can be as effective as possible. And that’s where team effectiveness models come in.

Popular Team Effectiveness Models

The 7 Most Popular Team Effectiveness Models

There are a lot of different models out there, but the five listed below are the most popular.

The Tuckman Model

1. The Tuckman Model

The Tuckman model is one of the most widely-used models and was first developed by Bruce Tuckman in 1965.

It’s based on the idea that teams go through four distinct stages of development: forming, storming, norming, and performing.

These four stages are not linear, but rather they occur in cycles as teams ebb and flow between different levels of effectiveness.

Here’s a brief overview of each stage:

  • Forming: This is the initial stage of team development where members are getting to know each other and starting to establish norms and expectations.
  • Storming: In this stage of team development, conflict starts to emerge as members start to express their own ideas and opinions.
  • Norming: This is the third stage of team development where members begin to work together more cohesively and start to resolve conflicts.
  • Performing: This is the fourth and final stage of team development where the team is functioning at its highest level and is able to accomplish its goals and objectives.

Challenges Associated with the Tuckman Model

While Tuckman’s model has been widely accepted by researchers and practitioners alike, it does have its share of detractors.

One of the most common criticisms leveled against it is that it doesn’t account for changes in group dynamics over time.

For example, what happens if a new member joins the team during the storming stage? Does the whole process start over again from square one? Or does the new member simply slot into the existing hierarchy?

Another challenge with Tuckman’s model is that it doesn’t address what happens once a team reaches the performing stage.

Once a team has reached peak performance, how can you ensure that they maintain that level of excellence? What steps need to be taken to prevent them from slipping back into old habits? These are important questions that Tuckman’s model fails to address.

The Belbin Model

2. The Belbin Model

The Belbin Model is a framework developed by Dr. Meredith Belbin in 1981. It is based on the belief that successful teams are composed of individuals with complementary skills and strengths.

The model divides these strengths into nine different categories, or “roles.”

These roles are as follows:

  • Plant: Creative and imaginative; good at generating new ideas.
  • Resource Investigator: Good at exploring opportunities and identifying new avenues for the team to pursue.
  • Coordinator: Good at organizing people and resources; able to see the big picture.
  • Shaper: Challenging and driven; good at pushing people to reach their full potential.
  • Monitor-Evaluator: Analytical and objective; good at making sound decisions based on data.
  • Team Worker: supportive and good at building relationships; mediates conflict well.
  • Implementer: Pragmatic and disciplined; good at seeing projects through from start to finish.
  • Completer Finisher: Perfectionistic and detail-oriented; ensures that all loose ends are tied up before moving on to the next task.
  • Specialist: An expert in their field; brings valuable insights and knowledge to the team.

How Can the Belbin Model Be Used?

The Belbin Model can be used in a number of ways, but its primary purpose is to help businesses identify an individual’s strengths and weaknesses so that they can be placed on teams where they will thrive.

To do this, businesses first need to administer a series of tests (known as “Belbin Profiles”) to their employees. These tests measure an individual’s preferences and tendencies in various situations.

Based on the results of these tests, individuals can then be placed into one or more of the nine aforementioned categories.

Once everyone has been placed into a category, businesses can then begin to build teams based on complementary skillsets.

For example, if you have a team full of shapers but no monitors, you may want to consider adding a monitor to help balance things out. The goal is to create a team where each member has strengths that complement the weaknesses of others. By doing this, you can optimize both individual and team performance.

In addition to helping businesses build effective teams, the Belbin Model can also be used to assess an individual’s training needs and development goals.

By understanding an individual’s strengths and weaknesses, businesses can provide them with targeted training that will help them grow in their role and contribute more effectively to their team.

The Belbin Model can also be used to resolve conflict within teams. By understanding an individual’s natural tendencies and preferences, team members can learn to accommodate one another’s strengths and weaknesses, thereby reducing friction and increasing harmony.

Overall, the Belbin Model is a valuable tool that can be used in a variety of ways to improve team performance. If you’re looking to build an effective team, or if you’re interested in learning more about your own strengths and weaknesses, consider administering the Belbin Profile to yourself and your employees.

The Prosci ADKAR Model

3. The Prosci ADKAR Model

The Prosci ADKAR Model is a tool that can be used to help individuals and organizations transform. Developed by Jeff Hiatt, the model is based on the belief that change occurs one person at a time.

It’s based on the premise that team effectiveness is achieved by aligning the behaviors of individual team members with the desired outcomes of the team as a whole.

The acronym “ADKAR” stands for the following five stages of change: Awareness, Desire, Knowledge, Ability, and Reinforcement.

  • The Awareness phase is all about understanding what the team is trying to achieve and why it’s important. This phase is essential for buy-in from all team members. If everyone isn’t on board with the mission of the team, then it’s going to be tough to achieve anything meaningful.
  • The Desire phase is about motivation. Each team member needs to be internally motivated to change their behavior and align it with the desired outcomes of the team. Simply put, they need to want to make things better.
  • The Knowledge phase is about understanding how to change their behavior to meet the goals of the team. This might involve learning new skills or changing long-standing habits. In any case, it’s essential that everyone knows exactly what they need to do differently and why it’s important.
  • The Ability phase is about putting those newly learned skills into practice and making them part of each team member’s repertoire. This takes time and effort, but eventually, with enough practice, it will become second nature.
    Finally, there’s the Reinforcement phase. This is where each team member commits to continuing these new behaviors even when things are tough or stressful. It’s easy to fall back into old habits when times get tough, but if everyone can stick with it, then lasting change will occur.

The Lencioni Model

4. The Lencioni Model

Lencioni’s model is based on the premise that there are five primary dysfunctions that can prevent a team from being effective:

  1. Absence of trust: Without trust, team members will be unwilling to be vulnerable with one another and share their true thoughts and feelings. This lack of vulnerability will inhibit collaboration and make it difficult for the team to reach its full potential.
  2. Fear of conflict: If team members are afraid to disagree with one another, they’ll avoid healthy debate and constructive criticism. This will lead to suboptimal decision-making and limit the team’s creativity.
  3. Lack of commitment: Without buy-in from all team members, it’ll be difficult to move forward with decisiveness and unity of purpose. This can lead to fragmentation and factionalism within the team.
  4. Inattention to results: If team members focus too narrowly on their own individual goals, they’ll lose sight of the collective goal and become more concerned with winning personal battles than achieving collective success.
  5. Avoidance of accountability: If team members are not held accountable for their performance, they’ll quickly become complacent and begin coasting through their workdays. This lack of accountability will further erode trust, commitment, and results.

Resolving these dysfunctions requires a commitment from both the leader and the team members to overcome some deeply rooted habits and beliefs. But if you’re able to do so, you’ll find that your team functions at a whole new level.

Here are some tips for putting The Lencioni Model into practice:

  1. Encourage healthy debate by establishing ground rules for discussion (e.g., no personal attacks, stay focused on the issue at hand).
  2. Make sure everyone is on the same page by clarifying roles, responsibilities, and expectations upfront.
  3. Create opportunities for social interaction by organizing regular team-building activities outside of work hours (e.g., happy hours, group outings).
    [optional] Keep things fun by infusing humor into your interactions with team members (e .g., self-deprecating jokes, puns).

The Job Characteristics Model

5. The Job Characteristics Model

The Job Characteristics model is a framework for designing jobs that are motivating and satisfying. It was first developed in the 70’s by two researchers named J. Richard Hackman and Greg Oldham.

The model suggests that there are five core job characteristics that impact motivation and satisfaction:

  1. Task identity: This is how much a job involves completing a whole, identifiable piece of work with a clear beginning and end. Jobs with high task identity are typically more motivating than those with low task identity.
  2. Task significance: This is the degree to which a job has a positive impact on the lives or work of others. Jobs with high task significance are typically more motivating than those with low task significance.
  3. Autonomy: is exactly what it sounds like—the degree to which a job provides employees with the freedom to direct their own work. Jobs with high autonomy are typically more motivating than those with low autonomy.
  4. Feedback: This is the degree to which employees receive clear and timely information about the results of their work. Jobs with high feedback are typically more motivating than those with low feedback.
  5. Task variety: This is the degree to which a job consists of a variety of activities. Jobs with high task variety are typically more motivating than those with low task variety.

The Job Characteristics model has been found to be a powerful predictor of job satisfaction and motivation. In fact, a meta-analysis of over 100 studies found that the model accounted for over 20% of the variance in job satisfaction.

So, if you’re looking to create a more motivating and satisfying job for yourself or for your team members, this is a great place to start.

Here are some tips for putting The Job Characteristics model into practice:

  • Make sure tasks are well-defined and have a clear beginning and end.
  • Make sure tasks are significant and have a positive impact on others.
  • Give employees autonomy over their work.
  • Provide clear and timely feedback on results.
  • Make sure tasks are varied and interesting.

The Google Model

6. The Google Model

Google conducted a study where they observed over 180 different teams in an attempt to identify the key factors that make a team successful. They found that there are five key dynamics that separates the best teams from the rest:

  1. Psychological safety: This is the degree to which team members feel safe to take risks and be vulnerable with one another.
  2. Dependability: This is the degree to which team members can count on one another to do their fair share of the work and to meet deadlines.
  3. Structure and clarity: This is the degree to which team members have a clear understanding of their roles, responsibilities, and goals.
  4. Meaning: This is the degree to which team members believe their work is important and relevant to their lives.
  5. Impact: This is the degree to which team members believe their work is making a positive impact on the world.

The Google study found that psychological safety was the most important factor in predicting team success. In fact, teams with high levels of psychological safety were found to be significantly more effective than those with low levels of psychological safety.

So, if you want to create a successful team, make sure to focus on creating a safe environment where team members feel comfortable taking risks and being vulnerable with one another.

Here are some tips for creating a psychologically safe environment:

  • Encourage open communication and dialogue.
  • Encourage team members to take risks and experiment.
  • Encourage team members to give and receive feedback openly.
  • Encourage team members to challenge the status quo.

The Katzenbach and Smith Model

7. The Katzenbach and Smith Model

In their book, The Wisdom of Teams, Jon Katzenbach and Douglas Smith lay out their model of efficient teams in a triangular diagram. The three points represent the larger deliverables of any team: collective work products, performance results, and personal growth.

To reach peak efficiency, a team must achieve all three of these objectives. However, most teams only focus on one or two, leading to sub-optimal results.

For example, many teams focus solely on collective work products and disregard personal growth. This can lead to a feeling of stagnation and eventually lead to team members becoming disengaged and leaving the team.

Other teams focus solely on performance results and fail to produce any collective work products. This can lead to a feeling of individualism and competition, rather than cooperation and teamwork.

The best teams are those that balance all three objectives. By doing so, they are able to produce great results while also providing opportunities for personal growth.

There are 3 essential qualities to the Katzenbach and Smith model:

  1. Commitment: The team must be committed to all three objectives: collective work products, performance results, and personal growth.
  2. Accountability: The team must be accountable to each other and to the organization for all three objectives.
  3. Skillset: The team must have the necessary skillset to achieve all three objectives.

If you want to create a successful team, make sure to focus on all three objectives: collective work products, performance results, and personal growth. By doing so, you will create a team that is balanced and able to achieve great things.

Summary

So, what have we learned?

Teams can be incredibly effective when they are working towards a common goal and have the right tools. But teams can also go wrong very quickly.

That’s where models come in .

Now, models are just that: models. They are not perfect and they will never be able to explain everything about team effectiveness. But they can give us a framework to understand how teams work and what factors contribute to their success or failure.

We’ve looked at seven different models of team effectiveness: The Tuckman Model, The Belbin Model, The Prosci ADKAR Model, The Lencioni Model, The Job Characteristics model, The Google Model, and the Katzenbach and Smith Model.

Each of these models has something unique to offer and can help us understand team effectiveness in a different way.

So, which model is the best?

The answer is: it depends.

It depends on your team, your goals, and your specific situation.

The perfect solution is to take what works from each model and create a custom solution that fits your team’s needs.

By doing so, you will create a team that is balanced, efficient, and effective.

And that’s the goal, after all.

Quick and Easy Definitions of Agile, Scrum & Sprints

Sprints in Project Management

Have you ever worked on a project that was way behind schedule, way over budget, and ultimately resulted in a mediocre product? If so, you’re definitely not the only one.

Many frustrated managers have scrutinized fizzled projects, and conclude they’re often a symptom of a broken methodology. And they’ve worked to develop new and improved ones.

“Sprints” have become a real buzzword in the project management world. At first blush, the word conjures up images of a running track, starting blocks, and athletes in tiny shorts bursting through a finish line ribbon.

In project management, however, sprints aren’t athletic events. Rather, they’re short bursts of work that magically improve a project’s process and its output.

Want to know more about agile project management and sprints? That’s what we’re discussing in this post, so without further ado, let’s get into it.

A Recent History of Project Management

A Recent History of Project Management

In the past few decades, some of the most significant changes in project management have come out of the software industry.

Waterfall: A Definition

Back in the 80s and 90s, software developers used a project management method called waterfall.

Waterfall is a fixed, top-down approach to managing a project. The leader establishes the timeline and the budget, and the team falls in line behind him or her. Gantt charts typically are utilized with waterfall, with each step of the project carefully plotted out and recorded.

The Problem with Waterfall

Although waterfall is useful for certain types of projects, in many instances the method creates nothing but trouble.

The software developer Ken Schwaber, in his book Scrum: The Art of Doing Twice the Work in Half the Time, expounds on his experience with waterfall:
“The process was slow, unpredictable, and often never resulted in a product that people wanted or would pay to buy.”

“Step-by-step plans…reassured management that we were in control of the development process—but almost without fail, we could fall quickly behind schedule and disastrously over budget.”

What is it about waterfall that creates this sort of mess? The development team works to complete a contract, and never communicates with the client during the project. Its rigid, fixed approach doesn’t allow for reflection and course correction.

Have you ever been frustrated by a software system that wasn’t at all user friendly? In all likelihood, it was created using a waterfall approach. During its creation, the development team never paused to test the software on potential customers. Rather, they listened to the directives of the project manager, then worked from start to finish with horse blinders on.

It’s no surprise, really, that this approach results in a sloppy product nobody wants to use.

Agile: The Solution

In the 90s and early 2000s, software developers started discussing their frustrations with waterfall.

Intent on finding a better way, a group of them put their heads together and wrote the Agile Manifesto.

The manifesto places values on “individuals and interactions over processes and tools” and “responding to change over following a plan.”

Agile sought to resolve fundamental problems with waterfall. It encouraged collaboration with the client throughout a project, daily face-to-face communication, autonomous teams, and frequent reflection.

Although initially agile was utilized exclusively by software developers, within a decade or so it started to trend in other areas as well. Currently, it’s not uncommon to see the agile method embraced by construction companies, marketing agencies, and even by families to assist with home planning.

Agile & Scrum

Agile & Scrum

The essence of agile is producing work in small batches, reflecting and then plotting a path forward. Whereas waterfall might be compared to an unbending rod of steel, agile is more like a flexible branch, or a malleable piece of clay.

An agile process allows for change and adaptation throughout the project, even late in the game. An agile team consistently shares its work with the client and other stakeholders and uses the feedback to chart a path forward.

The agile manifesto says that teams aim to: “Deliver working software frequently, from a couple of weeks to a couple of months, with a preference to the shorter timescale.”

Scrum is an agile system developed by Ken Schwaber and Jeff Sutherland. It was inspired by an article in The Harvard Business Review in the 80s, written by two Japanese professors.

The scrum method lays out clearly defined roles, ceremonies, and artifacts. The scrum framework allows a team to plan a project around agile principles. One of its central ceremonies is a sprint.

The Skinny on Sprints

The Skinny on Sprints

In scrum, a “sprint” represents one iteration or rotation of a project. During this iteration, a team completes a designated amount of work.

Generally, a sprint lasts two weeks, but it can be as short as a week, and some teams even design sprints that last only one day.

A series of sprints, then, comprises the entire project. The idea is that grouping work into small batches gives teams the space to pause and reflect, regroup, and re-chart the course if necessary.

What’s Needed to Plan a Sprint?

A well-planned sprint requires some tools and key information.

A Backlog

Every scrum team needs a backlog. A backlog is a record of all the work necessary for the completion of the project. Grooming the backlog and prioritizing the most pressing work falls to the role of the product manager.

Story Points Assigned to Backlog Items

The next task is to assign “story points” to each item in the backlog.

A story point measures the amount of work each item in the backlog represents. These points allow teams to select an appropriate amount of work for each sprint. Story points always are estimates, and assigning them is an activity teams do together.

This point value isn’t a measure of time, but rather a measurement of output. (The research has shown that time estimates are often inaccurate. The amount of time it takes to complete one task can vary greatly depending on who is doing the work and when the work is completed.)

Teams that have worked together for a while develop a good sense around the number of story points they’re able to complete over a sprint. This number is referred to as its velocity.

How to Plan a Sprint

At the beginning of a sprint, the team comes together for a sprint planning session. At this session, everyone looks at an overview of the project, with the objective in mind. They consider any updates, client feedback, and other stakeholder input.

Next, they look at the product backlog and identify the work that’s going to make significant progress toward the goal. An objective is to eliminate busy work, and identify tasks that are both high priority and essential to the project’s completion.

Independent teams are a trademark of agile. And so on its own, the team selects work and assigns tasks to specific people.

When work has been selected and assigned, the team officially begins the sprint.

How to Conduct a Sprint

Throughout a sprint, teams meet daily at a scrum meeting. This brief meeting is an opportunity to discuss any impediments or blockers to completing the sprint.

During the sprint, an agile team may swarm around a certain task to bring it over the finish line. This means that everyone on the team focuses exclusively on that task until it’s completed.

How to Complete a Sprint

The completion of a sprint is a significant stage in the process.

First of all, the team presents what it’s created to the client, for feedback. This step signifies a crucial difference between agile and waterfall. It allows the client to determine if the team is working in the right direction; if they’re in fact developing what the client has asked for. The team carefully considers the feedback when it plans its next sprint.

Next, the team, on its own, participates in a “retrospective” ceremony. The essence of the retrospective is to identify things that went well, and to discuss things that could be improved for the upcoming sprint.

This briefly captures the essence of a sprint and its processes. How do teams and projects benefit from sprints? Let’s discuss this next.

The Benefits of Working in Sprints

The Benefits of Working in Sprints

In the same way that short bursts of exercise improve your health, sprints improve a project in all sorts of ways.

Increases Collaboration

The Agile Manifesto says to “build projects around motivated individuals. Give them the environment and support they need, and trust them to get the job done.”

Agile teams are autonomous and self-motivated. On its own, the team prioritizes work in the product backlog and then selects and assigns work during the sprint. The daily scrum and swarming sessions during a sprint further increase cooperation and bonding within a team.

Creates Opportunities to Improve the Product

When a team is myopically focused on bringing a project over the finish line, creating a superb product becomes a secondary priority.

On the other hand, working in short iterations creates opportunities to pause, assess, and make adjustments. Working in sprints ensures that the project continues on the path to success.

Leads to a Happier Client

Sometimes a client doesn’t even really know what she wants at the beginning of a project. Or her requirements change mid-way.

Agile “welcomes changing requirements, even late in development,” and sprints create continuous dialogue between a team and the client, to ensure the product is really going to deliver what she wants.

Focuses the Team’s Energy

Taken all at once, a project can feel immense and overwhelming. Sprints allow a team to focus on more manageable amounts of work. This sharpens its focus and buoy’s its energy.

Carefully choosing tasks during a sprint planning session also eliminates the time a team spends completing busy work and going down rabbit holes.

Saves Money

Planning work in small batches and reflecting generally reduces the need to backtrack, rip things out and start over.

Rather, the team has already reflected and pivoted (if necessary) and so each sprint is a step toward the finish line.

Sprints

Conclusion

It’s so frustrating when everyone is talking about something and you have no idea what it is.

Hopefully this post fills you in on what sprints are all about—and now you’re ready to go and plan one for your team!

Are you managing a remote team? Don’t forget to stop by Teamly. We make it simple for remote teams to groom backlogs and plan sprints. Our sophisticated and intuitive software features workflows with tasks and timelines that the whole team can edit and share.

Keep your project on track with Teamly and sign up for a free account today!

Time to Get Scrappy: The 13 Best Books for Bold Entrepreneurs Like You

In the journey of your career, you may have come upon a crossroads. When you look down your current employment path, you see it continue all the way to the horizon. There’s no bumps, no guesswork. It’s paved and smooth, and it bores you.

A pivot in another direction reveals something else entirely. Maybe striking out on your own means building and marketing an innovative product, or scaling a hobby into a business. The idea of pursuing your dream puts a skip in your step. It thrills you.

But if you look further down this path, it may well stop you dead in your tracks. Because it’s craggy and uphill, and leads into an impenetrable fog. It raises all sorts of questions. What if the product bombs? What if you miss out on the big breaks? What if you burn bridges with one career, then fail at the other as well?

Every entrepreneur has to make the sometimes harrowing trek into the unfamiliar and the unknown. In order to get through the rough patches, or even muster the courage to set out at all, it’s necessary to find a good walking stick and a compass.

As you peruse great books for entrepreneurs, maybe you’re looking for savvy know-how as you leverage and scale your business. Maybe you don’t have a lot of business knowledge, and are on the lookout for sound, practical advice. Maybe you suffer from self-sabotage, and simply need some encouragement.

Wherever you’re at, there’s plenty of guidance out there for you. The best books promise that entrepreneurship is a skill that anyone can learn. They assure you that success isn’t a scarce resource, and that you can be “you” and still make it—even if you’re Type B and have no idea how to create an income statement.

And they promise a whole lot more. So let’s set out to explore the best books for want-to-be entrepreneurs and discover what the sharpest minds have to say about forging your own trail and pursuing your dream.

1. Crushing It!: How Great Entrepreneurs Build Their Business and Influence–and How You Can, Too by Gary Vaynerchuk

Crushing It - A Book on EntrepreneurshipPublisher: Harper Business
Year Published: 2018
Number of Pages: 288

Does it seem inconceivable that you could build a brand and earn a living wage through an Instagram or YouTube account? Internet personality Gary Vaynerchuk has sold this idea for over a decade, and now he thinks it’s more viable than ever.

Influencer marketing is where it’s at these days, Vaynerchuk says. It’s huge, but there’s still plenty of room for you.

Just like his 2009 book, Crush It, in Crushing It!, Vaynerchuk assures readers that anyone can earn the same income pursuing his passion online as he can sitting at a desk earning a middle-class income. Vaynerchuk encourages his readers to do the former.

“The Internet is an entrepreneur’s oyster, and you can use its pearly platforms to build a personal brand so powerful that the world is not only willing to pay you for your products or services or to promote other people’s products and services, but also it might even be willing to pay you to just be you.”

In this New York Times bestselling book, Vaynerchuk provides plenty of evidence to make his argument. The book includes many anecdotes of influencer success stories, such as a lawyer who becomes a social media manager.

The book assists entrepreneurs in building a brand, then in developing followings on a variety of online platforms, including Twitter, You Tube, Facebook, Instagram and Podcasts. There’s no prescribed route; each person’s online success story is unique to her alone. And it isn’t ever easy.

“It will require big risks. It will take all your mental capacity, your time and your leisure. You’re going to eat shit for a long time…once you’ve developed a robust personal brand, you will be able to enjoy as much or as little leisures as you want.”

The book is written in Vaynerchuk’s friendly and encouraging tone. Although the premise may sound fantastic, Vaynerchuk doesn’t promise super-stardom to everyone. Rather, he believes anyone can earn a moderate income of $50,000 a year pursuing a passion online.

Vaynerchuk is a speaker, business consultant and podcaster. He started his career building a personal brand through an online wine-tasting video series, Wine Library TV.

As the title suggests, Crushing It! is written very much in the spirit of his earlier book, Crush It. Vaynerchuk has also written The Thank You Economy and Jab, Jab, Jab, Right Hook. He is the chairman and CEO of Vaynermedia, and hosts the podcast Garyvee.

Readers find that even though much of the content is the same as Crush It, there are a lot of new tidbits sprinkled throughout this book.

2. Build: An Unorthodox Guide to Making Things Worth Making by Tony Fadell

Build - A Book on Entrepreneurship by Tony FadellPublisher: Harper Business
Year Published: 2022
Number of Pages: 416

If you want to build something great, it doesn’t hurt to learn from the best. Silicon Valley veteran Tony Fadell unquestionably mingles in this milieu.

Over his career, Fadel has authored over 300 patents, and helped to build iconic creations such as the iPod and the iPhone. He’s picked up all sorts of insights over the past decades while building products at both large and small companies.

“My life has swung wildly between success and failure, incredible career highs immediately followed by bitter disappointment. And with each failure I chose to…become someone completely new. The latest version of me is a mentor, coach, investor, and, weirdly now, an author.”

In Build, Fadel shares a timeline of his entire career, from selling eggs door-to-door with his brother in the 70s, to building a multimedia editor at the University of Michigan, to working as a software engineer at General Magic, to landing at Apple in 2001. He’s got a story to tell, and over his career has been committed to building great teams and great products.

This book is a hybrid of biography and mentor genres. If you’re starting out and seeking how and where to grow, Build serves as a guide to landing yourself in places that reflect your ethos and vision.

The book includes six parts, including “Build Your Career,” “Build Your Product” and “Build Your Business” and chapters such as: “Why Storytelling,” “How to Spot a Great Idea” and “A Method to the Marketing.” It can be poked through, read from beginning to end, or used as a stepping point for further research.

“This advice is unorthodox because it’s old-school…certain things you can’t blow up. Human nature doesn’t change, regardless of what you’re building, where you live, how old you are, how wealthy or not.”

Readers find that Build is both informal and entertaining, and is the sort of book you want to have on your shelf, not on Kindle.

3. #GIRLBOSS by Sophia Amoruso

#GIRLBOSS Book by Sophia AmorusoPublisher: Portfolio
Year Published: 2015
Number of Pages: 256

If you’re looking for an inspiring rags-to-riches story, then #GIRLBOSS is for you. Its author, Sophia Amoruso, is the classic scrappy entrepreneur, who went from “earning a living” as a shoplifter to running NastyGal, an online women’s clothing business, all before the age of 30.

“I didn’t come from money or prestigious schools, and I didn’t have any adults telling me what to do along the way. I figured it out on my own,” Amoruso writes. “A #GIRLBOSS is someone who’s in charge of her own life. She gets what she wants because she works for it. As a #GIRLBOSS, you take control and accept responsibility.”

Amoruso’s alluring message and story earned her book a spot on the New York Times bestseller list.

This book is perfect for a woman who wants to live life on her own terms, and is looking for guidance and a boost of inspiration.

In #GIRLBOSS, Amoruso includes anecdotes from her own startup story, as well as takeaway advice for business owners. Chapters include: “Shoplifting (and Hitchhiking) Saved My Life” and “On Hiring, Staying Employed, and Firing.”

Amoruso is a great writer, and the book’s layout is one of its strong points. Each chapter features a sketch of a woman, alongside one of Amoruso’s clever quotes. In Chapter 1, a woman wears heels and holds a pair boxing gloves in front of her face alongside the quote: “A #GIRLBOSS knows when to throw punches and when to roll with them.”

Amoruso coined the neologism #GIRLBOSS. Her book arguably has advanced her career more than NastyGal ever did. The series #GIRLBOSS ran on Netflix in 2017, with Amoruso as an Executive Producer. Amoruso currently coaches and encourages women at #GirlBoss rallies.

Many readers believe that Amoruso is the real deal. However, others find the advice in #GIRLSBOSS is somewhat basic, and are skeptical of taking business advice from someone who’s startup ultimately filed for bankruptcy.

4. 12 Months to $1 Million: How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur by Ryan Daniel Moran

12 Months to $1 Million Book by Ryan Daniel MoranPublisher: Benbella Books
Year Published: 2020
Number of Pages: 240

“If freedom is your goal then this book is your starting point,” Ryan Daniel Moran writes in his book, 12 Months to $1 Million.

The life of an entrepreneur can be lonely. It’s a real struggle to scale and grow when you’re doing it all on your own. This book, Moran hopes, will guide and encourage you to press on during the tough times.

Although the title makes an ambitious claim, Moran promises that the fantastic is attainable. He has walked the walk of the entrepreneur. In his book he relates that in his 20s, he sold a majority stake in his supplement company, Sheer Strength, for $10 million.

“This method works. It’s scalable. It’s repeatable,” Moran writes. His personal experience makes this assertion more trustworthy.

However, he stresses that it requires going all in. “A foolproof, zero risk, ‘easy way’ to be successful…this doesn’t exist.”

In the book, Moran covers the ten steps of the entrepreneur, which include choosing your customer, developing your first products, growing sales, building a brand and putting it all together. (It’s curious that he identifies choosing a customer before building a product.) He includes well-written stories from his own experience and those of other entrepreneurs as well.

Currently, Moran works as a consultant, and has helped to scale over 300 businesses. Readers find that 12 months to $1 Million is not a get-rich-quick scheme. It includes lots of helpful advice and is a must-read for entrepreneurs. However, they point out that Ryan promises $1 million in sales, not in profit, which is a significant difference.

5. The Rise of the Rest: How Entrepreneurs in Surprising Places Are Building the New American Dream by Steve Case

The Rise of the Rest Book by Steve CasePublisher: Avid Reader Press
Year Published: 2022
Number of Pages: 272

Sometimes, if you want to really know what’s going on, you have to look beyond all the flashy headlines and go check something out for yourself.

That’s just what Steve Case has done in his book, The Rise of the Rest. It’s an account of his tour to discover what’s happening with business and innovation across the nation. His objective is to shine light on entrepreneurial endeavors, to pitch stories to the press, and to generate collaboration between businesses.

The stories in the book would inspire anyone who’s just starting on their entrepreneurial journey. It provides an understanding of what’s possible and what’s on the horizon in our economy. It also introduces collaboration possibilities to current startups.

Case uncovers hidden treasures in his book. The first stop is Detroit, where he discovers Shinola, a classic watchmaking company that manufactures all its products on site.

“As we toured the facility (of Shinola), we recognized that there was indeed something special going on. I thought the vision had a touch of genius grounded in the psychology of the American consumer. People would be drawn to a company that was fighting for America. Wearing the watch would be a patriotic gesture, symbolizing the revival of the nations’ heartland and its beloved city of Detroit.”

He also tells the story of Stik, a professional services review company, that recently relocated to Detroit, the hometown of its founders.

His chapters “Big City Reimagination,” and “The Revival of Iconic Regions” testify to the shift Case sees taking place in the economy.

“The whole country can play a role in the continuation of the American story…established companies can help startups succeed, and startups can help established companies remain relevant.”

Case co-founded American Online in 1985, the first internet company to go public. He’s long been a supporter of entrepreneurs, investing in companies like Zipcar, Sweetgreen and Clear. He also wrote the New York Times bestselling book, The Third Wave: An Entrepreneur’s Vision of the Future. Currently he serves as the chair of the Smithsonian Institution.

6. YouTube Secrets: The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer by Sean Cannell and Benji Travis

YouTube Secrets Book by Sean Cannell and Benji TravisPublisher: Lioncrest Publishing
Year Published: 2018
Number of Pages: 272

How many YouTube videos do you watch a day? If you’re like most people, it’s a whole lot more than in years past. YouTube has almost caught up to television in viewership! This is a clear sign that any entrepreneur can benefit from marketing on YouTube.

Perhaps it’s no surprise, then, that Sean Cannell and Benji Travis’ book, YouTube Secrets continues to rank near the top in several of Amazon’s bestseller lists, several years after its publication.

YouTube is a revolution, the authors assert. A decade ago you’d be scoffed at for trying to make a living as a YouTuber. “But today, there is no debate,” they write. “Being a YouTube creator is a real job.”

Video is powerful, they point out, as it develops the like, know, trust factor better than other marketing mediums.

This book lays a plan for business growth for entrepreneurs at any stage of the startup journey. Building your brand, and building it online is at the crux of any business nowadays. However, as YouTube Secrets focuses exclusively on video, it’s best suited as a companion to other startup books.

YouTube Secrets covers the seven “Cs”: Courage, Clarity, Channel, Content, Community, Cash and Consistency. Then the authors relate specific tactics on how to put videos together in chapters such as, “The Perfect Video Recipe,” “Collaboration” and “Crunch Conventionality.”

The book also relates many anecdotes of people who started out small on YouTube, doing things like making recipes in their kitchen, and who have launched careers due to success on their channel.

Both Cannell and Travis are YouTube sensations. Travis has over one billion subscribers to his account. Cannell co-founded Video Influencers.

Readers find that although some of the links in the book no longer work, the content is still relevant. However, it’s suited for small YouTube accounts with fewer than 10,000 subscribers.

7. The Soul-Sourced Entrepreneur: An Unconventional Success Plan for the Highly Creative, Secretly Sensitive, and Wildly Ambitious by Christine Kane

The Soul-Sourced Entrepreneur Book by Christine KanePublisher: BenBella Books
Year Published: 2020
Number of Pages: 264

What would you do if a business coach said to your face that your business wasn’t sustainable, that you didn’t have what it takes, and that you needed to abandon your endeavors and get a real job?

When Christine Kane, author of The Soul-Sourced Entrepreneur, received this advice, she chose to ignore it. Instead, she stuck to her guns and continued to market, produce and sell her own music.

And the effort paid off. Before long, she had sold over 100 thousand records…and budding business owners were coming to her for advice!

In her book, Kane offers an alternative approach to starting a business. Soul-Sourced Entrepreneur is for everyone who’s wanted to work for themselves but doesn’t believe they have the business-smarts this requires.

In colorfully narrated prose, she assured readers that there is a space for them at the table of success.

“Is it possible to have a wildly profitable and successful business without adopting character traits that are false, phony, manipulative, or robotically corporate? Can you succeed while still being you? The answer is a resounding Yes.”

She doesn’t teach magic, or the laws of attraction. Rather, she invites readers to enter into a world with soul.

Soul-Sourced Entrepreneur doesn’t cover the standard topics of most entrepreneurial books. Its sections range from “Strategy and Soul,” “Initiating Intention” and “Interpreting Experiences.” The chapters include: “Real is the New Strong” and “Firewalks and Fast Food: Tossing Out Old-School Goal Setting.”

Kane is a self-described scrappy entrepreneur who learned about sales and psychology by running her own independent music company. She started the coaching company Uplevel YOU in North Carolina, where she leads retreats and coaches her “Strategy and Soul” approach.

For the stories alone, readers say that the book is hard to put down. They are also relieved to find an entrepreneurial book that doesn’t write off artists as hopeless hot-messes. Many return to the book again and again.

8. The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries

The Lean Startup Book by Eric RiesPublisher: Currency
Year Published: 2011
Number of Pages: 336

“Through determination, brilliance, great timing, and—above all—a great product, you too can achieve fame and fortune.”

Eric Reis bought into this message for years. Until, through experience, he discovered that it amounted to a hill of beans.

“There is a myth making industry hard at work selling us that story,” he writes in his book, The Lean Startup.

For Reis, rather, hard work, brilliance and determination led to failure. He describes the fallout of his experience building a technology company in college during the dot.com bubble:

“If you’ve never experienced a failure like this, it is hard to describe the feeling. It’s as if the world were falling out from under you. You realize you’ve been duped. The stories in the magazine are lies: hard work and perseverance don’t lead to success.”

He shares a different perspective in The Lean Startup, a New York Times bestselling book that’s sold over a million copies.

“I have learned from both my own success and failures and those of many others that it’s the boring stuff that matters the most.” Startup success is about following a repeatable process that can be taught.

This book is helpful for someone who wants to leverage and expand their startup. It provides guidance on how to implement efficient systems and processes.

Reis’ process, in part, is about applying to startups the tried-and-true project management and manufacturing principles of lean and agile. Lean manufacturing emphasizes minimizing waste, empowering all employees, and developing a pull workflow. Agile is about working in iterations, reflecting, then charting a path forward.

Ries shakes up established norms, and a lot of his advice feels like throwing cold water on your face in the morning.

“We emphatically did not do what (our customers) said. We viewed their input as only one source of information about our product and overall vision.”

In keeping with the principles of lean, the book has a simple organization. It’s written in three parts: Vision, Steer and Accelerate. And all the chapters have only one word, such as “Start,” “Define” and “Learn.”

Ries started sharing his experiences and insights on the blog, Startup Lessons Learned, which led to writing this book. Currently, he works as a business consultant and serves as an Entrepreneur-in-Residence at the Harvard Business School.

9. Founder, Farmer, Tinker, Thief by Chris Cooper

Founder, Farmer, Tinker, Thief Book by Chris CooperPublisher: Two Brain Media
Year Published: 2019
Number of Pages: 396

It’s no cinch to start a business and guide it through all its stages of development. In his book Founder, Farmer, Tinker, Thief, author Chris Cooper breaks down the process so it’s plain and simple.

“A business grows in phases. And an entrepreneur must also evolve…the skills that got him to one level won’t be the ones that take him to the next.”

He says the process of the entrepreneur falls into four key phases. Can you guess what they are? That’s right, they’re the title of his book.

  1. Founder: This is the hustling phase, where you’re giving the business all you got.
  2. Farmer: During this phase, you nurture the first key clients.
  3. Tinker: This is about building the business, hiring employees and developing skills.
  4. Thief: And the final stage is leveraging, introducing new ideas and finding creative innovative ways to grow.

Cooper’s book serves as a helpful guide for an entrepreneur. It even includes a test to identify what stage your business is at right now. He answers questions such as: “Where do I put my time right now?” and “What marketing should my business employ?”

Cooper speaks directly to the reader like a coach or mentor. And he doesn’t shy away from offering advice. For example, he discourages entrepreneurs from seeking advice online.

“The internet is full of ideas, unfiltered for advice and unqualified for falsehood…a mentor is your guide. Find one.”

Cooper has experienced near-business failure first hand. He told his story and what he learned at the blog, DontBuyAds.com. He specializes in coaching gym owners, and started the mentorship program, Two Brain Business.

10. The Entrepreneur Mind: 100 Essential Beliefs, Characteristics, and Habits of Elite Entrepreneurs by Kevin D. Johnson

The Entrepreneur Mind Book by Kevin D. JohnsonPublisher: Johnson Media Inc.
Year Published: 2013
Number of Pages: 268

If you’re looking for sound advice, you’ve found it with The Entrepreneur Mind. It includes no fewer than 100 solid tips for aspiring or current startups.

“This is…a pragmatic approach that will get you results…in your hands, you have a real playbook to help you accomplish your entrepreneurial dream…if you adopt these principles and believe in them wholeheartedly, then success awaits you.”

Author Kevin D. Johnson doesn’t believe that entrepreneurs are born. Rather, becoming an entrepreneur is a learned skill.

His 100 points cover a wealth of ground, and include choosing the right spouse and selecting bank accounts. It’s a book that’s easy to flip through, picking up pointers here and there.

Johnson has organized his points into seven categories, including motivation, leadership, marketing & sales, finance, people, education, and strategy. The education is the shortest chapter, with only two points:

  1. School Is Not Necessarily Education
  2. You’re in No Rush to Get an MBA

Johnson is a business consultant who has advised Porsche and Coca-Cola. Formerly, he worked as a software developer for IBM, CNN and Accenture.

Readers like the book for its down-to-earth advice, and clear presentation.

11. Girl Code: Unlocking the Secrets to Success, Sanity, and Happiness for the Female Entrepreneur by Cara Alwill Lebya

Girl Code - A Book for the Female Entrepreneur by Cara Alwill LebyaPublisher: Portfolio
Year Published: 2017
Number of Pages: 176

Entrepreneurs come in all shapes and sizes. And in Girl Code, author Cara Alwill Lebya addresses one significant group of entrepreneurs: Women.

Lebya observes that women are running more businesses and earning more money than ever. Yet at the same time, many still suffer from limiting beliefs. They don’t aim for the glass ceiling.

Her book provides advice on the psychological challenges that impede women from realizing their dreams. She shares a message of abundance.

“There are absolutely no limits on what you can achieve. You must find the place inside of you where everything is possible.”

The Girl Code is organized into nine chapters, which include: “Shake It Off: Dealing with Haters, Copycats, and the Peanut Gallery,” “The Power of Connection” and “Trust Your Own Brilliance.”

This book is excellent for an entrepreneur who’s inspiration has dwindled and is in need of a pick-me-up. Lebya’s encouraging message reminds her readers that success isn’t a scarce resource.

“When we are in a space of limitless luxe, we understand that our desires should be boundless, and they can all happen for us—not matter how big we perceive those desires to be.”

She writes with bold energy, and her prose includes lots of exclamation marks and expletives.

However, her “you-go-girl” style sometimes comes across as trite, and the book includes uninspiring cliches, such as: “Whatever your gift is, nobody can do it quite like you” and “You have the ability to create any reality you wish for yourself.”

Lebya writes the blog, The Champagne Diet and hosts the podcast, Style Your Mind. She’s written nine books. Formerly, she worked as a marketer for MTV.

Readers like the book for its encouraging tone, but find that the interviews aren’t presented in a way that provides helpful advice to entrepreneurs.

12. Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel with Blake Masters

Zero to One - Notes on Startups, or How to Build the Future by Peter Thiel with Blake MastersPublisher: Currency
Year Published: 2014
Number of Pages: 224

When you post something on the internet, you never know what it might lead to.

At Stanford in 2012, Blake Masters completed Peter Thiel’s course, “Computer Science 183: Startup,” then posted the notes to his Tumbler account. Right away, people started reading and sharing them on social media. They spread like wildfire. Eventually, Masters’ post led to the publication of this book!

Zero to One, a near-identical summary of those lecture notes, is a series of lessons for an entrepreneur. It’s more of a think piece than a how-to. But Thiel claims that correct thinking is what a successful startup is all about.

“Positively defined, a startup is the largest group of people you can convince of a plan to build a different future. A new company’s most important strength is new thinking: even more important than nimbleness, small size affords space to think.”

The book is “an exercise in thinking” and provides answers to conundrums entrepreneurs face.

Although the book may not be a stand-alone for a budding entrepreneur, Thiel’s insights are worth noting. Lessons include learning from the past, such as the dot.com bubble from the 90s.

Not only is Theil a successful businessman, he also has a strong penchant for politics. And in his expounding, he covers a lot of ground. A sampling from the lengthy index includes: The Bill of Rights, Biotechnology, Jeff Bezos and The Berlin Wall.

Thiel founded PayPal in 1999, and served as its CEO. He took the company public in 2002. He’s committed to funding startups, and has contributed to LinkedIn, Yelp and Airbnb.

Blake Masters, since posting the lecture notes, has gone on to serve as the President of The Thiel Foundation.

Readers like the book for its supportive tone. However, some think it’s too casual given the meaty subjects Thiel broaches, and find he doesn’t provide enough evidence to support his assertions.

13. Think and Grow Rich: The Landmark Bestseller Now Revised and Updated for the 21st Century by Napoleon Hill

Think and Grow Rich Book by Napoleon HillPublisher: TarcherPerigee
Year Published: 2005
Number of Pages: 320

All entrepreneurs need momentum. And since no one is knocking at their door asking to buy products, it’s something they have to generate all on their own.

Think and Grow Rich is all about the psychological aspect of starting a business. And this aspect is crucial. Author Napoleon Hill says that success is all about mindset. What you tell yourself creates opportunities, because we perceive and realize what we’re on the lookout for.

“Truly, ‘thoughts are things,’ and powerful things at that, when mixed with purpose, persistence and a burning desire for their translation into riches or other material objects,” he wrote over 80 years ago.

It’s remarkable that this pre-Depression book contains ideas that still ring true today. Currently, Think and Grow Rich ranks at the top of Amazon’s bestselling books for entrepreneurs. It’s sold over 15 million copies through the decades, and people still benefit from its timeless takeaways.

In Think and Grow Rich, Hill relates a tested and proven money-making secret he discovered from Andrew Carnegie.

“The secret to which I refer has been mentioned no fewer than a hundred times throughout this book. It has not been directly named, for it seems to work more successfully when it is merely uncovered and left in sight, where those who are ready and searching for it may pick it up.

“A peculiar thing about this secret is that those who acquire it and use it find themselves literally swept onto success with but little effort, and they never again submit to failure.”

Hill says that traditional education is pointless in the pursuit of success. Rather, it’s about developing a specific mindset. The book outlines 13 steps to success, including: “Faith: Visualizing and Believing in the Attainment of Desire,” “Organized Planning: The Crystallization of Desire into Action” and “The Subconscious Mind: The Connecting Link.”

Hill writes with a personal style that speaks directly to the reader. He includes colorful stories and anecdotes from successful businessmen such as Charles Schwab and Thomas Edison.

Think and Grow Rich laid the foundation for today’s motivational thinking. Hill was born in the 19th Century, in Virginia. He was a lecturer, consultant and author who started writing at age of 13 for a local newspaper.

Readers find that the book uses a strong vocabulary and doesn’t repeat information. And although it imparts important life lessons, they don’t necessarily generate wealth.

Conclusion

The good news is, dreams really are attainable. But as each of these authors emphasize, no one started a successful business without a lot of blood, sweat and tears.

There’s much to be learned from those who’ve gone before.

Fundamentally, succeeding as an entrepreneur starts with the right mindset. You won’t achieve success unless you’re aiming for it and believe it’s possible. And conventional education routes may not ultimately help you in the end. On the path to starting a business, you may even have to unlearn some of what you’ve been taught.

What’s your biggest challenge as an entrepreneur?